2020 Textbook award-winning insight (Part 1): Purpose, timeline, and results

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This first installment of the five-part series focuses on why the authors decided to write their textbook, how long it took to complete the process, and the benefits and challenges of doing so.

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Writer’s bane: 9 Suggestions for marketing and public relations

Many of us writers cringe at the marketing and public relations steps needed to publicize our books and writings. (“I want to use my time for writing!”) But as we know, PR is an ever-increasing necessity for sales, speaking engagements, presentations, promotions, and notches on our vitae. The following suggestions, hopefully not too onerous, may be ones you’ve thought of, are enacting now, or would like to incorporate into your writing and writing-PR activities.

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TAA’s 2020 Conference Call for Proposals

TAA is accepting session proposals for its 33rd Annual Textbook & Academic Authoring Conference. We invite the submission of presentations relevant to writing, publishing, and marketing textbooks and academic works (journal articles, books, and monographs). The proposal deadline is October 7, 2019.

TAA’s conference will be held at The Westin San Diego Gaslamp Quarter located in the heart of beautiful downtown San Diego, CA, June 12-13, 2020. A highly interactive event, the conference will be attended by authors and aspiring authors of textbooks, journal articles, and other academic works, as well as by industry professionals from across the country.

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Nominations for the 2020 Textbook Awards now open

Nominations for the 2020 Textbook Excellence Award (“Texty”), McGuffey Longevity Award (“McGuffey”), and Most Promising New Textbook Award, open September 1 and will run through November 1.

For more than 20 years, TAA has supported textbook and academic authors through these highly-recognized awards, given annually to emerging and veteran published authors in eight subject categories.

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Call for Proposals: 33rd Annual Textbook & Academic Authoring Conference

The Textbook & Academic Authors Association (TAA) announces a Call for Proposals for its 2020 conference to be held June 12-13 in San Diego, CA. We invite the submission of session presentations relevant to writing, publishing, and marketing textbooks and academic works (journal articles, books, and monographs). The session proposal deadline is October 7, 2019.

Call for Proposals: 33rd Annual Textbook & Academic Authoring Conference Read More