Q: “How do you determine the division of royalties, the typical percentages for members of the author team, and the…
Q: “What is an “author’s questionnaire’?”
A: Mary Ellen Lepionka, author of Writing and Developing Your College Textbook: A Comprehensive Guide:
“An Author’s Questionnaire usually comes from the marketing department to develop leads for reviewers of, contributors to, and especially adopters of your text. I suggest filling it in as completely as possible to make your contacts, colleagues, affiliations, and achievements known to the people who will attempt to market and sell your title. Also include any press–news articles about you (and keep sending them). List your upcoming opportunities to promote your book, such as guest lectures, keynote addresses, interviews in the broadcast media, academic conventions, teleseminars or webinars, etc.
Q: “How do you go about researching content for your textbook?”
A: Janet Belsky, author of Experiencing the Lifespan, 2e (2009):
“I go to a library database where I can get every single article on the topic I’m writing about in every journal in my field. If I am updating a book, I will only look for articles that were published from the time of the last edition to the present. This strategy gets me about 100 or 200 new articles for each chapter. I do a cursory look at everything, but I won’t need to read all of those articles.