How to reach out to potential textbook publishers


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Insights on working with editors: An interview with Elsa Peterson

Copyright and PermissionsElsa Peterson has more than 20 years of experience in textbook and academic publishing as a freelance permissions editor, picture researcher, and developmental editor. Her most recent in-house position was as a senior developmental editor for psychology with McGraw-Hill Higher Education. Peterson recently authored a brief and accessible guide to copyright in the context of publishing titled Copyright and Permissions: What Every Writer and Editor Should Know (New York: Editorial Freelancers Association, 2012). She has also authored numerous articles about the business and craft of editing, and has presented TAA audio conferences on editing and copyright.

Completing a major textbook revision: The after-the-fact outline

The after-the-fact outline provides a valuable strategy to help complete a major book or article revision. Sometimes referred to as a reverse outline, I learned of this strategy from Tara Gray, author of the book Publish and Flourish. I have tried most of the advice in her book, and now that I have tried this piece of advice, I had to ask myself: “Why did I wait so long?”

The first thing to point out is that this strategy is not a writing strategy, but a revising strategy. This strategy works best when you have a draft of your article (or a portion of your article) and are ready to rewrite it. It is best if your draft is rough, as you need to feel comfortable with the idea of deleting and/or rearranging large portions of it.