TAA PODCAST: Tips & Strategies for Successfully Marketing Your Textbook

Robert ChristophersonIn this TAA podcast, Robert Christopherson, author of the leading physical geography textbooks in the US and Canada, shares strategies authors can use to successfully market their textbook, including participation in national sales meetings, an author’s blog linked to the text, an interactive web site, and more.



Like this podcast? Join TAA and gain access to 250+ more.