Learn from a veteran of over 1,000 book publicity campaigns – the mistakes to avoid, the myths to debunk, and the proven strategies to execute. Understand what book publicity in 2019 consists of – it is not all about social media, but it cannot be ignored either. Join us Wednesday, May 15 from 11 a.m. – 12 p.m. ET for the TAA webinar, “How to Secure Our Media for Our Book and Brand,” where Brian Feinblum, Chief Marketing Officer, SVP for Finn Partners will sharehow to see yourself as a brand, how to market yourself, and how to recognize where you need support. [Read more…]
5/15 TAA Webinar: ‘How to Secure Our Media for Our Book and Brand’
April 12, 2019 By Leave a Comment
Busy TAA People: Stephen E. Gillen
April 6, 2019 By Leave a Comment
TAA Council Member Stephen E. Gillen, an intellectual property attorney at Wood Herron & Evans, has been elected to the firm’s three-member Executive Committee.
Gillen joined the firm as a partner in 2010. He counsels clients in publishing and entertainment transactions and disputes, Internet issues, advertising law, computer law, copyrights, and related matters. His clients have included publishers, authors, artists, photographers, videographers, independent producers, Internet service providers, multimedia developers, and software programmers from Maine to California. [Read more…]
4/11 TAA Webinar: Mentor, Coach, Supervisor: Collaborative Ways to Work With Writers
March 26, 2019 By Leave a Comment
Writing is deeply personal. But unless we are writing research memos or journal entries, we will have to cooperate with reviewers, editors, and others to get our work published. As faculty supervising students, writing program staff, trainers or consultants, we have the opportunity to help aspiring writers to work more collaboratively. Join us Thursday, April 11 from 3-4 p.m. ET for the TAA webinar, “Mentor, Coach, Supervisor: Collaborative Ways to Work With Writers,” where presenter Dr. Janet Salmons, author of Learning to Collaborate, Collaborating to Learn: Practical Guidance for Online and Classroom Instruction, and her dissertation supervisee Jim McClesky will explore ways to develop skills valuable to writers. They will look at ways to use review exchanges, writing circles, support teams and other approaches to improve writing while learning to work collaboratively. Practical strategies will be offered for classroom, committee, or informal learning settings. will explore ways to develop skills valuable to writers. She will look at ways to use review exchanges, writing circles, support teams and other approaches to improve writing while learning to work collaboratively, and offer practical strategies for classroom, committee, or informal learning settings. [Read more…]
Online marketplace Bonanza.com takes key steps to prevent the sale of pirated e-textbooks on its platform
March 18, 2019 By Leave a Comment
Several leading higher education publishers announced that online marketplace Bonanza.com will join them in efforts to stop the sale of pirated e-textbooks by implementing a series of steps designed to prevent their sale on its platform. These steps will help disrupt digital piracy while not impeding innovation and the lawful growth of marketplaces. The educational publishers, Cengage, Elsevier, Macmillan Learning, McGraw-Hill Education and Pearson, have worked hard in recent years in partnership with distributors and sellers to combat the sale of pirated ebooks and counterfeit textbooks, which hurts authors and readers and stifles innovation and the creation of the rich content that consumers want. [Read more…]
3/25 TAA Webinar: “How Trello Can Transform Your Life as an Academic”
March 14, 2019 By Leave a Comment
Do you juggle multiple teaching, scholarship and service projects and worry about ‘dropping the ball’? Do you wish you had one place to easily organize your life as an academic? Then Trello might be for you. Join us Monday, March 25 from 1-2 p.m. ET for the TAA webinar, How Trello Can Transform Your Life as an Academic, where Angelique M. Davis and Rose Ernst, both associate professors of political science at Seattle University, will provide an overview of the magic and logic of Trello. They will show you how to use it to masterfully manage multiple projects in one place—without having to switch between paper and multiple digital programs! They will also show you how to use Trello to move your scholarly projects forward. This will include a demonstration and template of a Trello board based on Erin Furtak’s publishing pipeline. You will leave this webinar with a plan to set up your Trello account so you can become a master juggler and calmly manage your academic life. [Read more…]
3/13 TAA Webinar: “Show Me! The Art of Using Visual Elements to Enhance a Manuscript”
March 1, 2019 By Leave a Comment
Visual elements, such as tables and figures, can improve the readability and overall quality of a manuscript when used properly. After all, a picture speaks a thousand words, right? But poorly developed images can be more distracting than helpful. Join us Wednesday, March 13 from 11 a.m. – 12 p.m. ET for the TAA webinar, Show Me! The Art of Using Visual Elements to Enhance a Manuscript, where textbook author Eric Schmieder will highlight ways to effectively incorporate visual elements into your journal articles and textbooks. He’ll also share some important tips for maintaining accessibility guidelines in the process. [Read more…]
2/28 TAA Webinar: “9 Proven Strategies to Help You Stop Procrastinating and Write Your Manuscript”
February 13, 2019 By Leave a Comment
For some people, staring at that first blank page is the hardest part of the writing task. Others have good start up energy and ideas but struggle to maintain momentum. Finally, are those who wrestle with completing a manuscript and sending it out. Join us Thursday, February 28 from 1-2 p.m. ET for the TAA webinar, 9 Proven Strategies to Help You Stop Procrastinating and Write Your Manuscript, where presenter Mary Beth Averill, PhD, MSW, Academic Coach and author of How to Become an Academic Coach, will present nine strategies to help you with organization, motivation, time management, and editing from start to finish whether you are writing an academic book, journal article, or dissertation. [Read more…]
2/13 TAA Webinar: Creative Scheduling For Those Who Have “All of the Time in the World” and “No Time At All”
January 30, 2019 By Leave a Comment
Whether you feel over-scheduled or are desperate for a little structure in your day, a more intentional approach to managing time can be a writer’s secret weapon. However, it can seem impossible to add time into an already packed schedule, or restrict flexibility when that feels integral to the writing process. Join us Wednesday, February 13, 2-3 p.m. ET for the TAA webinar, Creative Scheduling For Those Who Have “All of the Time in the World” and “No Time At All”, where presenter Katy Peplin, a coach and editor at Thrive PhD, will provide a collection of tools to think about time, how you spend it, and how that does or does not align with your life writ large. [Read more…]
TAA Awards and Council of Fellows Committee call for nominees
January 16, 2019 By Leave a Comment
The TAA Council of Fellows and Awards Committee welcomes nominations, including self-nominations, for its annual awards and also for TAA’s Honorary Society, the Council of Fellows. All nominations must be received by February 15, 2019. For further information about the award categories and instructions on submitting nominations, please visit the TAA website.
The committee expects to select awards recipients and new Council of Fellow members in April 2019, with the names of these individuals unveiled during the awards ceremony at the TAA Annual Authoring Conference in June 2019 in Philadelphia.
1/29 TAA Webinar: Your Royalties: The Devil is in the Details
January 3, 2019 By Leave a Comment
Join us Tuesday, January 29 from 2-3 p.m. ET for the TAA webinar, “Your Royalties: The Devil is in the Details,” where presenter Juli Saitz, Senior Managing Director at Ankura Consulting Group, will give a brief overview of key clauses in publishing agreements and discuss specific contract clauses that affect royalty calculations and payments. She will also examine the same clause with slightly different language for two hypothetical contracts and then present how the royalties differ under each scenario.
