The power of systematic checklists: Saving time, uncovering Easter eggs, and preventing overload

It’s 8:30 a.m.

Time to refill my mug of tea, revive my computer, and work on the ol’ textbook. I know I have a lot to do, but I feel good … at first. Then I catch a glimpse of my bloated task list and I’m immediately discouraged.

Let’s see. I still haven’t finished the manuscript for the sixth and final unit. The copyeditor is already sending batches of early chapters for my approval, the artists need corrections on drafts of new figures, the designer wants a decision on the cover photo, and a professor who uses my current edition wants more coverage of tardigrades. Oh, I almost forgot to mention that I also have classes to teach, meetings to attend, and personal responsibilities that I can’t abandon. Suddenly, I’m in a tizzy.

Copyright, Covid, and the virtual classroom

With the fall semester fast approaching, faculty are intensively preparing for the 2020-2021 academic year, in the face of continually changing information and circumstances. A number of our higher education clients have had questions about copyright issues relating to the transition of traditional in-person classes to online or hybrid formats. We have also been reviewing software agreements for various services that allow institutions to shift more of their offerings online. Here we discuss four common issues we have encountered. Although the answers are seldom black-and-white, we thought it would be useful to share some of the questions and possible approaches to them.

2020 Textbook award-winning insight (Part 5): Longevity

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This final installment of the five-part series focuses on achieving long-term success for a manuscript.

2020 Textbook award-winning insight (Part 4): Co-authoring

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This fourth installment of the five-part series focuses on working with co-authors.

2020 Textbook award-winning insight (Part 3): Contracts, editing, and marketing

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This third installment of the five-part series focuses on textbook contracts, working with editors, and marketing strategies.