TAA announces 2021 Textbook Award winners

2021 Textbook Award Winners from TAATwenty-five textbooks have been awarded 2021 Textbook Awards by the Textbook & Academic Authors Association (TAA). Six textbooks received William Holmes McGuffey Longevity Awards, nine textbooks received Textbook Excellence Awards, and ten textbooks received Most Promising New Textbook Awards.

The McGuffey Longevity Award recognizes textbooks and learning materials whose excellence has been demonstrated over time. The Textbook Excellence Award recognizes excellence in current textbooks and learning materials. The Most Promising New Textbook Award recognizes excellence in 1st edition textbooks and learning materials.

The awardees will be recognized during an online textbook awards ceremony at 1 p.m. ET on Friday, March 19, 2021. The ceremony will be open to anyone who would like to help celebrate this year’s winners. Pre-registration is required for access to the ceremony. Register today. [Read more…]

Member Spotlight: Brian Shmaefsky

Brian ShmaefskyTAA Member Brian Shmaefsky is a Professor of Environmental Science and both a textbook and academic author writing in the disciplines of environmental science and human disease and anatomy. His most recent publication is Phytoremediation: In-Situ Applications.

What are you currently working on?

An environmental science textbook and several human disease books in a deadly diseases and epidemics series. [Read more…]

Nominations for the 2021 Textbook Awards now open

2021 TAA Textbook AwardsNominations for the 2021 Textbook Excellence Award (“Texty”), McGuffey Longevity Award (“McGuffey”), and Most Promising New Textbook Award, will be open September 1 to November 1.

For more than 20 years, TAA has supported textbook and academic authors through these highly-recognized awards, given annually to emerging and veteran published authors in eight subject categories. [Read more…]

The power of systematic checklists: Saving time, uncovering Easter eggs, and preventing overload

It’s 8:30 a.m.

Time to refill my mug of tea, revive my computer, and work on the ol’ textbook. I know I have a lot to do, but I feel good … at first. Then I catch a glimpse of my bloated task list and I’m immediately discouraged.

Let’s see. I still haven’t finished the manuscript for the sixth and final unit. The copyeditor is already sending batches of early chapters for my approval, the artists need corrections on drafts of new figures, the designer wants a decision on the cover photo, and a professor who uses my current edition wants more coverage of tardigrades. Oh, I almost forgot to mention that I also have classes to teach, meetings to attend, and personal responsibilities that I can’t abandon. Suddenly, I’m in a tizzy. [Read more…]

Copyright, Covid, and the Virtual Classroom

CopyrightWith the fall semester fast approaching, faculty are intensively preparing for the 2020-2021 academic year, in the face of continually changing information and circumstances. A number of our higher education clients have had questions about copyright issues relating to the transition of traditional in-person classes to online or hybrid formats. We have also been reviewing software agreements for various services that allow institutions to shift more of their offerings online. Here we discuss four common issues we have encountered. Although the answers are seldom black-and-white, we thought it would be useful to share some of the questions and possible approaches to them:

1) When can copyrighted third-party materials (including text, photographs, video, and music) be used without permission or licenses in online teaching activities? Can college libraries scan and provide digital access to print reserve materials? [Read more…]

2020 Textbook award-winning insight (Part 5): Longevity

McGuffey Longevity Award WinnerWe recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This final installment of the five-part series focuses on achieving long-term success for a manuscript. [Read more…]

2020 Textbook award-winning insight (Part 4): Co-authoring

Textbook Excellence Award WinnerWe recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This fourth installment of the five-part series focuses on working with co-authors. [Read more…]

2020 Textbook award-winning insight (Part 3): Contracts, editing, and marketing

Textbook AwardsWe recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This third installment of the five-part series focuses on textbook contracts, working with editors, and marketing strategies. [Read more…]

eBook Download: 5 Distinguishing Features of Academic Writing

5 Distinguishing Features of Academic Writing ebook coverDuring Academic Writing Month 2019, TAA hosted a series of #AcWriChat TweetChat events focused on the distinguishing features of academic writing. Throughout the series we explored five academic writing features: Precision, Complexity, Formality, Objectivity, and Accuracy.

This eBook brings together the discussions and resources from those events.

Download. View TAA’s entire library of ebooks.

2020 Textbook award-winning insight (Part 1): Purpose, timeline, and results

TAA Textbook AwardsWe recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This first installment of the five-part series focuses on why the authors decided to write their textbook, how long it took to complete the process, and the benefits and challenges of doing so. [Read more…]