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Author website or social media? Oh, the choices!

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Congratulations! Your book is written. It passed peer review and the final changes have been made. It’s with the publisher and they are full steam ahead. They anticipate publication in four or five months. It is now seeming all too real. But that pesky marketing reminder keeps popping up on your calendar. Your day is already jammed packed. How will you fit it all in? One of your published colleagues raved about the power of their author website and the results they saw. Another said blitzing social media brought them great contacts and increased visibility. With your limited schedule, which should you do?

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