Author website or social media? Oh, the choices!

Laptop displaying webpageCongratulations! Your book is written. It passed peer review and the final changes have been made. It’s with the publisher and they are full steam ahead. They anticipate publication in four or five months. It is now seeming all too real. But that pesky marketing reminder keeps popping up on your calendar. Your day is already jammed packed. How will you fit it all in?

One of your published colleagues raved about the power of their author website and the results they saw. Another said blitzing social media brought them great contacts and increased visibility. With your limited schedule, which should you do? [Read more…]

9 Reasons to design your own author website

Man using laptop make payments online shopping and icon customer network connection on screen.Wooden black office desk table on top view.In part 1 of her webinar series, “Designing a Web Presence for Your Book (Beyond the Publisher Website)”, Dr. Katie Linder, creator of The Academic Book Promotion Toolkit, shared valuable tips for considering your options when designing a web presence for your book. Among these tips were questions for consideration on whether your book needs a website, pros and cons of publisher vs. author sites, what to include on a book website, and dos and don’ts of website design. [Read more…]

7 Tips for creating your own website

To reap the most rewards from your website, John Soares, a freelance writer and author of the Productive Writers blog, offers advice for each step in the process.