So—you’ve completed your latest publication. There’s been a lot of sweat, and maybe some tears, but you did it.
Wouldn’t it be great if your hard work was over?
Unfortunately, outside of your immediate circle of colleagues, friends, and family, no one knows about your book. You need to get the word out.
Fortunately, you don’t have to be a marketing expert to create a stellar online presence. There are many simple, accessible ways to make your publication findable online.
One of the most challenging aspects of being an author is promoting your work. However, with a few savvy social media tips, you can help spread the word about your books and increase visibility for your work.
There are a variety of social media platforms authors can use to connect with readers and promote their work. Before getting started, it’s important to understand the different platforms and how they can be used to reach your target audience.
Many authors are challenged by the thought of “creating” an author promotional platform, wondering “How do I best communicate with my readers and therefore potential customers about my new book?” Some of the first thoughts that authors have is to contact their colleagues and friends. They may also think of using social media. But one of the best ways that I normally suggest to potential authors to promote their books is to be a guest on various channels that others have created.
Jane Yolen once said, “Love the writing, love the writing, love the writing… the rest will follow.” As authors, hopefully we all “love the writing”, but that doesn’t mean that writing is easy or that the things needed to support our writing efforts come naturally.
In this collection of articles from around the web, we found advice on common essay writing mistakes, time management processes, and tackling writer’s block. We also found a review of open data in research over the past decade and funding advice for using kickstarter as authors. Finally, we found marketing tips for assessing the competition on Kindle and examples of quality book trailers.
As you write this week (or support your writing with other authoring tasks), love what you do! Happy writing!
What are your writing goals? What do you hope to accomplish and how will you get there? Sylvia Plath kept hers simple when she said, “Let me live, love, and say it well in good sentences.”
In this week’s collection of articles from around the web, we see strategies for keeping up with information, facing changes to the academic publishing industry, sharing or marketing our work, and managing our inner critics.
Whatever your writing goals, work towards those that let you live, love, and say what you need to – in good sentences. Happy writing!
Three weeks into 2022, most textbook and academic authors have begun a new semester of teaching, learning, and (of course) writing. As the new calendar year often comes with good intentions, plans for improvement, and resolutions to do and accomplish more than the year before, our collection of articles this week shares some tips and strategies for approaching your future efforts of writing, marketing, and producing your content for readers.
As you work on your writing this week, remember the words of Philip Pullman, “Read like a butterfly, write like a bee.” Happy Writing!
