6 Textbook proposal writing tips

Textbook PublishingSix textbook authors share their textbook proposal writing tips:

“Make sure there is a demand for your book that currently is not being met by exisiting texts.”

David J. Ellenbogen, author of Elementary Algebra: Concepts and Applications

“Beware of putting anything in writing too early, since some editors will take your preliminary ideas to be definite proposals. When you do write the proposal, assume it will be your last chance to convince an editor to take an interest in the project. Also keep in mind that no matter how convinced you are that your book will be the best in the field, you have to make that clear to the editor, and you also have to explain to the editor how that is going to be clear to potential adopters.”

C. Leon Harris, author of Fugue and Evolution, Genesis and Revelations

“A book proposal should communicate clear thinking, competence and good work habits.”

Bruce Bendinger, Advertising Campaign Planning

“Read lots of ‘how to’ books on preparing proposals and talk with successful authors. Ask the librarian to help you find current names and addresses of acquisition editors for your preferred publisher and market.”

Laura Chapman, author of A World of Images (Discover Art Book)

“Book proposals should be direct, succinct and forceful. Think of it in business terms, as though you were selling widgets: this is your chance to sell your product. Give the company solid reasons why they should take a chance on your particular widget.”

Betty Azar, author of Fundamentals of English Grammar

“Learn the basic format but do it right so that the publisher doesn’t have to kick it back to you because it is missing important information.”

Stephen L, Wasby, author of Race Relations Litigation in an Age of Complexity (Consitutionalism and Democracy)