When getting rights clearance is tough

We’ve all been there. You have the perfect photo . . . verse . . . song lyrics . . . vignette . . . you name it . . . to open your book or a chapter within it. Having labored long and hard to locate just the thing, you are now certain that nothing else will do. There’s only one problem. It’s not yours and either you can’t determine who owns the rights, or you can’t figure out how to reach them, or they’re dead or out of business, or they won’t answer you.

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Forming a publisher relationship: The acquisitions editor

For aspiring higher education authors and content writers, one of the first goals is to connect with a publisher. The next step is to leverage that connection into an immediate contract offer or build a working relationship that will one day result in a contract.

In this first installment of a three-part series, I’ll provide some insights about acquisitions editors. The acquisitions editor is the gatekeeper to forming a productive publisher relationship, so it’s particularly useful for authors to understand who acquisitions editors are and what typically motivates them.

Let’s start with a brief overview of the acquisitions editor’s role, key responsibilities, and performance metrics. Then I’ll cover how authors can leverage this knowledge in building a relationship with a publisher.

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What to consider before signing your first textbook contract

The following advice came from a 2014 TAA Conference Roundtable Discussion led by Mike Kennamer and Steven Barkan, entitled, “What I Wish I Had Known Before I Signed My First Textbook Contract”:

“Be prepared that some books don’t make money.” – Steven Barkan

“$3,000 would be a good advance for most first time textbook authors.” – Attorney Zick Rubin

“I received a grant rather than an advance for my text. A grant is better because it isn’t an advance against royalties.” – Mike Kennamer

“You don’t want snapshot quality photos in your textbook. Hire a professional or purchase professional photos.” – Mike Kennamer

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