Selecting the right publisher for your textbook is key to the success of your project, so it’s important to find…
Forming a publisher relationship: 6 Strategies for building rapport
In the first part of this three-part series, I described how product acquisitions works, and in the second part I…
TAA Vice President’s message: Top 10 reasons to be a textbook and/or academic author
Why should anyone want to write textbooks, journal articles, or other academic publications? After all, prospective authors can never be…
The most useful textbook & academic writing posts of the week: December 5, 2014
December has arrived which means cold weather and a flurry not only of snow but also (for many of you)…
Forming a publisher relationship: 3 Steps for submitting your project
In the first installment of this three-part series, “Forming a publisher relationship: The acquisitions editor”, I provided a perspective on…
When getting rights clearance is tough
We’ve all been there. You have the perfect photo . . . verse . . . song lyrics . . . vignette . . . you name it . . . to open your book or a chapter within it. Having labored long and hard to locate just the thing, you are now certain that nothing else will do. There’s only one problem. It’s not yours and either you can’t determine who owns the rights, or you can’t figure out how to reach them, or they’re dead or out of business, or they won’t answer you.