2020 Textbook award-winning insight (Part 4): Co-authoring

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This fourth installment of the five-part series focuses on working with co-authors.

2020 Textbook award-winning insight (Part 3): Contracts, editing, and marketing

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This third installment of the five-part series focuses on textbook contracts, working with editors, and marketing strategies.

2020 Textbook award-winning insight (Part 2): Strategies, environment, and lessons

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This second installment of the five-part series focuses on strategies for successful writing. We asked the authors to share their time management, productivity, pedagogical, and environmental approaches for success as well as what they learned in the writing process that they wish they had known before starting.

2020 Textbook award-winning insight (Part 1): Purpose, timeline, and results

We recently reached out to winners of the 2020 TAA Textbook Awards and asked them to answer some questions about why they made the decision to write their textbook, strategies they used for successful writing, advice on contracts, editing, marketing, co-authoring, and more. We will be sharing their answers in a series of posts over the next few weeks.

This first installment of the five-part series focuses on why the authors decided to write their textbook, how long it took to complete the process, and the benefits and challenges of doing so.

Full results of TAA’s 2020 Textbook Contracts & Royalties Survey now available

In a recent survey conducted by the Textbook & Academic Authors Association (TAA), 27% of respondents reported that their 2019 royalties were 25% or more lower than in recent years. Only 8% reported that their royalties were 25% or more higher than in recent years.

One survey respondent, who writes in the Business discipline for Cengage and has been authoring textbooks since 1985, said: “Cengage Unlimited has had a significant impact on our royalties. We were told that CU would capture more sales (at a lower price point). It has not happened; we are selling (marginally) fewer units, but at a much lower price point.” The highest royalty rate this respondent had negotiated for both their print and digital textbooks was 20% and the lowest was 15%. They also reported their 2019 royalties were between 10% and 25% lower than recent years.

If a hummingbird strikes your window while you write: When to compartmentalize and when to stop

“Writing a story is like going on a date — you will spoil it if you aren’t living in the moment.” — Pawan Mishra, On Writing Wonderfully: The Craft of Creative Fiction Writing

Halfway into my morning writing session, I heard a thump. I looked down at the deck. A hummingbird lay on her back, shaking. In a daze, I went out and stared at her. Her wings didn’t look broken, but what did I know?

I called my partner and my mom. My mom said hummingbirds need sugar water, so I found an old container of grape jelly and made sugar water. I fed her with a water dropper, put her in a box, and she slowly improved. I called the animal rescue people, and they eventually came and took the sweetie away after a few hours of feeding. Though I didn’t hear what happened after that, I’m sure she recovered.