A few weeks ago, TAA member and Cengage author Jay Devore posted a message on TAA’s Textbook Authoring E-List regarding…
Textbook writing strategies: Create your own editorial style guide
Starting with the first edition, physical geography textbook author Robert Christopherson developed an editorial style guide specific to his books.…
Look who’s keynoting at the 27th Annual Textbook & Academic Authoring Conference
Bob Mankoff, nationally renowned cartoon editor for The New Yorker, will keynote the Text and Academic Authors Association’s 27th Annual…
3 Key principles for strong academic writing
In her academic writing blog, “Explorations of Style”, Rachael Cayley offers three key principles for strong academic writing: 1) using writing to clarify your own thinking, 2) committing to extensive revision, and 3) understanding the needs of your reader.
3 Tips to succeeding as a textbook author
TAA Council member Michael Sullivan recently authored a new textbook entitled CALCULUS, Early Transcendentals. Published by W. H. Freeman and…
Featured Member Mike Kennamer – Insights on writing, project development and the value of developing a business structure
Mike Kennamer currently serves as Director of Workforce Development at Northeast Alabama Community College and is President/CEO of Kennamer Media…