Don’t just rewrite an existing book

Coming to want to author a book is a slow process. There is likely ruminating, rethinking, internal debating, conflicting feelings, competing agendas, to say the least. Rarely, is it a moment of inspiration and then sudden action. Part of the decision process is thinking about what is already available on the market.

Many prospective authors will say, “there is nothing like this on the market. No competition.” This is very rarely true. There is usually some book, or more likely books, that your idea is standing on the shoulders of, wanting to reach higher. Also, the competition for some customer might be to buy nothing at all.

Is there a market for your book?

Writing a book takes hours; perhaps a thousand or more including the research and editing. Needless to say it is a major commitment that authors expect will have a payoff of peer recognition, dissemination of ideas, and (gasp) maybe even a royalty payment. But how do authors know the marketplace wants their book?

Finding your sweet spot

Where is the best place to write? In some people’s mind, they will find an idyllic location. Quiet. All your resources and materials at your fingertips. Maybe a good view. Or a great one; a mountain view or the ocean. No phones. No email. No meetings or interruptions. No needy kids or pets. This place likely exists, but only in the movies.

Back in the real world, mere mortals must wrestle with the reality of the day-to-day challenges.