TAA member Michael R. Solomon is a Professor of Marketing in the Haub School of Business at Saint Joseph's University and is a textbook and academic author in the marketing discipline.
He has published approximately 30 textbooks (including international adaptations) and over 60 journal articles. His most recent textbook is Consumer Behavior: Buying, Having and Being 12th ed., published by Pearson Education.
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.