Since 1987, when Robert Christopherson signed the contract for the first edition of his now best-selling textbook, Geosystems, his textbooks have gone through five different owners, and he has had 14 different editors and hundreds of editorial assistants. “Such dynamics in the publishing landscape is quite typical of the industry,” said Christopherson, who textbooks are now published with Pearson.
The most useful textbook & academic writing posts of the week: July 3, 2015
Writing is like exploring a new place you’ve never been to before. As with exploring, writing can be exciting and fast paced, but it can also be scary and difficult, or it can cause you to pause and reflect. Some explorations are done alone, while others are done with a companion or a group, just as writing can be done in solidarity or in a group setting. By exploring or writing with others, they are there to push you, to focus you, and to help you along the way.
How to leverage a TAA textbook award
Receiving a textbook award from TAA is not only a great honor, it can also be used to increase book sales and advance your writing career.
Judy Rasminsky, coauthor of Challenging Behavior in Young Children and Challenging Behavior in Elementary and Middle School, both of which have received TAA Textbook Excellence (Texty) Awards,
Amazing, unforgettable, and well worth the trip: 2015 TAA Conference
Amazing, unforgettable and well worth the trip, this is how I would describe TAA’s 2015 Textbook & Academic Authoring Conference in Las Vegas, Nevada. I can’t give you just ONE conference takeaway—my takeaways are limitless—but here are just a few:
Join us for the 7/23 TAA Webinar, ‘Why You Should Consider Self-Publishing & Print-on-Demand’
Learn why self-publishing and publishing on demand are very reasonable alternatives, by joining us Thursday, July 23 from 1-2 p.m. ET, for the TAA Webinar, “Why You Should Consider ‘Self-Publishing’ and ‘Print-on-Demand'”, presented by Robert Hoyt, M.D., author of Health Informatics: A Practical Guide for Healthcare and Information Technology Professionals, published by Lulu.com.