And the winner is… Nominations for TAA’s 2016 Textbook Awards now open

Gain recognition with your fellow authors and within the textbook publishing industry by nominating your textbook for a 2016 TAA Textbook Award. We are excited to open nominations for the Textbook Excellence Award (“Texty”), McGuffey Longevity Award (“McGuffey”) and Most Promising New Textbook Award now through December 1, 2015.

The most useful textbook & academic writing posts of the week: September 18, 2015

“The best way to learn about writing is to study the work of other writers you admire.” –Jeffery Deaver

Isn’t this an excellent bit of advice that Jeffery Deaver gives us? Do we not do this in our own writing, but also in other aspects of our lives? I think one piece is missing from his advice, however. I believe that you also have to find and study writers that have a similar tone, style, and voice to that of your own. All of those things make up who you are and who you are as a writer.

The most useful textbook & academic writing posts of the week: September 4, 2015

Do you enjoy writing? Or do you dread the thought of having to do it? I was thinking about how many of you probably don’t particularly enjoy writing, but rather enjoy having written. You have to write for your job, to further your career. Writing is a “have to” activity for you, not a “want to” one. So what can you do to make this process less painful? Change your mindset. Don’t focus on the feeling of dread leading up to or while writing. Instead, focus on how you’ll feel after. You may never enjoy the process, but you’ll be proud when you are done and feel accomplished in having completed the task you had set for yourself.

The rise of textbook prices: Authors give their perspective

It’s that time of year; students are heading back to class and hitting the campus bookstore to purchase their needed textbooks for the semester. However, recent surveys, like that by the National Association of College Stores, reveal that students are finding cheaper, alternative methods for purchasing their textbooks or not even purchasing them at all. This may not be too surprising given the latest review of the Bureau of Labor Statistics by NBC, which indicated textbook prices have increased 1,041 percent since January 1977. Often the media covers what publishers, students, and professors have to say regarding this data, but rarely do we hear from textbook authors. With that in mind, I asked our textbook author members, via the TAA Listserv, to write a response to the NBC article that gives their perspective on this issue.