10 Tips for your next textbook deal

If you’ve been published, then you’ve seen it before — a “whereas” and a “therefore” followed by eight or more pages of pre-printed, pedantic prose offered up by the editor as the house’s “standard publishing contract.” Other than a few tiny spaces for your name, the title of your work, and the manuscript delivery date, the bulk of it looks as though it were long ago locked down in Century Schoolbook type.

But the truth is that there is more to review than the spelling of your name, choice of title, and projected completion date, and more to negotiate than you might realize. Here are 10 tips to help you understand what is (or ought to be) worthy of negotiation.

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5 Key takeaways from the TAA webinar, ‘5 Ways to Use Your Dissertation for Publications’

Janet Salmons, PhD, mined every element of her dissertation to launch a publishing strategy that has resulted in five books, and numerous chapters and cases, articles and blog posts. She created a typology of five options for drawing from, building on, or applying student writing, which she shared in the May 18 TAA Webinar, “5 Ways to Use Your Dissertation for Publications”. Here are 5 key takeaways from the presentation:

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Register your own copyright: When, why, and how?

As textbook and academic authors, your copyrights are your livelihood, and the value of your copyrights is often enhanced by registering them in the U.S. Copyright Office – something that you can easily do for yourself.  Yet, as publishing and copyright attorneys, we find that many text and academic authors know less than they should about copyright registration. Here’s our sample Q&;A conversation with an author who wanted to know more about when, why, and how to register the author’s copyrights:

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Textbook award-winning insight (part 3): Advice and lessons for other writers

A few weeks ago, I reached out to winners of the 2016 TAA Textbook Awards and asked them to answer some questions about their textbook writing. I had so many great responses I decided to create a three-part series to share them. The first installment focused on why they decided to write their textbook, how they got started, and what they do to boost their confidence as a writer. The second installment focused on how they fit writing time into their schedule, what software they use, what their favorite pedagogical elements are, and what involvement they have had in marketing their book. This last installment in the three-part series focuses on the advice they have to share with other authors and what they wish they had known before they started their writing journey.

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Book Review: Guide to Textbook Publishing Contracts

One of the first experiences a textbook author will have is dealing with a publishing contract. Very few of us are attorneys ourselves and very few of us will have had any prior experience negotiating a publishing contract. Our expertise is in our teaching discipline—not in contract law.

I have learned—the hard way—that I should NOT be the only one looking at contracts and amendments presented to me by my publisher. I’ve therefore made it a habit to have an attorney specializing in textbook publishing contracts to review, suggest, and debate the points in anything I sign. Now I have a much better idea of the potential risks and rewards involved in each new professional writing project.

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TAA Vice President’s Message: What TAA means to me

I am excited for TAA’s upcoming 29th Annual Conference in June! In just a few short months I will join fellow textbook and academic authors at the Hotel Contessa in San Antonio for two full days of connecting, collaborating and being inspired by fellow TAA members. This will be my fourth conference since joining TAA in 2012. Last year at the conference I shared with some colleagues what TAA means to me, and how being a part of TAA has advanced my writing career and helped me to become more successful. I compared my experience, prior to joining TAA, as being born with three eyes. While having three eyes could be a positive attribute, I felt isolated, misunderstood, underrepresented. Different. As a textbook and academic author in a community college in Alabama, I had no method of connecting with other authors.

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