The following review of Guide to Textbook Publishing Contracts was published in the June 2016 issue of Wisconsin Bookwatch, published by Midwest Book Review. It is being posted here with permission.
How educators and textbook authors can make learning mobile
“Next stop, mobile apps!”—that was the title of a webinar I attended last week, presented by one of the major textbook publishers. Like most educators, I’m skeptical about technology-driven claims made about mobile apps or other tools. Technology should serve learning, not drive it. Students and instructors should be supported in using the most appropriate and accessible tools and technologies for a given situation. Newer is not necessarily better.
10 Tips for your next textbook deal
If you’ve been published, then you’ve seen it before — a “whereas” and a “therefore” followed by eight or more pages of pre-printed, pedantic prose offered up by the editor as the house’s “standard publishing contract.” Other than a few tiny spaces for your name, the title of your work, and the manuscript delivery date, the bulk of it looks as though it were long ago locked down in Century Schoolbook type.
But the truth is that there is more to review than the spelling of your name, choice of title, and projected completion date, and more to negotiate than you might realize. Here are 10 tips to help you understand what is (or ought to be) worthy of negotiation.
5 Key takeaways from the TAA webinar, ‘5 Ways to Use Your Dissertation for Publications’
Janet Salmons, PhD, mined every element of her dissertation to launch a publishing strategy that has resulted in five books, and numerous chapters and cases, articles and blog posts. She created a typology of five options for drawing from, building on, or applying student writing, which she shared in the May 18 TAA Webinar, “5 Ways to Use Your Dissertation for Publications”. Here are 5 key takeaways from the presentation:
Register your own copyright: When, why, and how?
As textbook and academic authors, your copyrights are your livelihood, and the value of your copyrights is often enhanced by registering them in the U.S. Copyright Office – something that you can easily do for yourself. Yet, as publishing and copyright attorneys, we find that many text and academic authors know less than they should about copyright registration. Here’s our sample Q&;A conversation with an author who wanted to know more about when, why, and how to register the author’s copyrights:
Textbook award-winning insight (part 3): Advice and lessons for other writers
A few weeks ago, I reached out to winners of the 2016 TAA Textbook Awards and asked them to answer some questions about their textbook writing. I had so many great responses I decided to create a three-part series to share them. The first installment focused on why they decided to write their textbook, how they got started, and what they do to boost their confidence as a writer. The second installment focused on how they fit writing time into their schedule, what software they use, what their favorite pedagogical elements are, and what involvement they have had in marketing their book. This last installment in the three-part series focuses on the advice they have to share with other authors and what they wish they had known before they started their writing journey.