A prescription for self-published textbooks: An interview with Bob Hoyt
Christopher Kenneally, Director of Business Development for the Copyright Clearance Center (CCC), interviewed self-published author Dr. Robert Hoyt, M.D. on CCC’s Beyond the Book program about his textbook, Health Informatics: A Practical Guide for Healthcare and Information Technology Professionals, now in its sixth edition.
During the interview, Hoyt told Kenneally that self-publishing gave he and his coauthor a lot more flexibility, the biggest one being turnaround time. Standard book publishing takes two to three years, he said, and their topic mandated a faster turnaround: “Self-publishing was the only way to do that.”
Hoyt presented a session at TAA’s 2015 TAA Conference entitled, “Why You Should Consider Self-Publishing and Print-on-Demand”, which is now available in TAA’s library of presentations on demand (available free for TAA members). The session covered how to select from several publish-on-demand publishers, compared and contrasted the advantages and disadvantages of self-publishing, compared and contrasted the differences between print and e-book publishing, discussed the lessons learned from self-publishing, and outlined the steps in self-publishing.