Busy TAA People: Barbara Price authors new book

AA Member Barbara Price’s book with biochemist Katherine Reid, Fat, Stressed, and Sick: MSG, Processed Food, and America’s Health Crisis, was accepted by Rowman & Littlefield in Fall 2022, with a publication date of September 2023. 

“In November 2021, I was selected by TAA to receive a complimentary book proposal evaluation from Publishing Consultant John Bond,” said Price. “His insight was enormously helpful in getting my book accepted for publication. The take-home is that TAA = SUCCESS.” Congratulations Barbara!

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Is custom textbook publishing right for you?

Creating a custom textbook is nothing new; major textbook publishers have offered concierge services for decades, allowing professors to handpick and remix content into a more tailored text for their students. For some, however, this option still fails to meet their course’s needs. What if you could create a single resource that was consistent with your course’s structure, level, tone, and organization? And what if you could do this while controlling textbook costs for students and creating a source of revenue for you or your institution?

Today, there are myriad options, including OER and various tools and services for digital publishing, self-publishing, and print-on-demand. It is easier than ever for professors to author their own content, but no less overwhelming!

In her 2023 TAA Conference session, Rebecca Paynter, Associate Director of Editorial for The University of Arizona Global Campus, will discuss the evolving landscape of custom textbook publishing and most importantly, the questions you should ask yourselves before and during the creation of a custom textbook.

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Textbook publishing contracts in an evolving publishing world

Over the past several years major publishers have been moving away from physical or electronic books into online learning platforms and courseware, and from straight sales of standalone books to bundles, custom products and subscriptions. Traditional publishing contracts were developed at a time when a book was a discrete unit, sales could easily be tracked in those units, and revisions occurred on a predictable cycle. Publishers are trying in various ways to update and adapt their contracts to the new textbook landscape. In her 2023 TAA Conference session, presenter Brenda Ulrich, an attorney at Archstone Law Group, will explore the ways in which the contracts are changing, and what the implications are for authors.

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TAA raises the alarm on book banning

In recent years an alarming number of books are being banned in U.S. public school classrooms, libraries, or both.

PEN America’s Index of School Book Bans lists 2,532 instances of individual books being banned, affecting 1,648 unique book titles and 1,261 different authors in one year’s period (July 2021 to June 2022). The American Library Association (ALA) reports that this current trend in 2022 is the highest number of book challenges since the American Library Association began recording this data over 20 years ago. The subject matter of these banned books relates to content on race and racism, gender identities, and sexual content.

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Textbooks as scholarship and agents of change

Virtually all faculty in academia, regardless of discipline and institution, are aware of the ongoing debate concerning “what counts” when considering criteria for raises, tenure, and promotion. In more than a few cases, the debate centers on whether textbooks are “real scholarship.” Alred and Thelen, in their 1993 paper outlined some of the common anti-text arguments. In our article in Kinesiology Review (Corbin, Yu, & Gill, 2022), we discuss textbooks as scholarship and address some of the anti-textbook arguments. In addition, we argue that textbooks are agents of change that have influenced both disciplinary and professional studies in academia.

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How can AR technology enhance the reading experience?

This post will briefly illustrate what the future of textbooks may look like and explore the transformation of making reading an interactive and engaging learning experience using AR.

You might wonder: what is augmented reality (AR) and how is it related to regular textbooks? Since the global share of the mobile AR adaption is predicted to grow massively in the coming years, it seems it might be a meaningful space to increase your knowledge. By 2024 there will be an estimated 1.7 billion mobile AR user devices worldwide, a rise of 1.5 billion from the 200 million seen in 2015. Let’s look in more detail at what mobile AR is, how it can relate to learning and publishing, and what it takes to develop an augmented reality textbook.

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