The publishing industry is quickly evolving, and with it, the role of an author is changing as well. Where once instructional and academic material was destined mainly for a printed book or journal article, today the landscape looks very different, with electronic media options continually growing. But while these changes can be disorienting for experienced and new authors alike, the new world of electronic media offers many new opportunities for people with specialized knowledge, strong communication skills, and the ability to meet deadlines. Whether you want to supplement existing written work or work in a new medium altogether, the opportunities are exciting – and perhaps the best part is that you don’t need an acquisitions editor to get started!
The stuff our books are made of – Part 1
There is terminological chaos in the education culture. Yes, this is about the words we use as authors. More specifically, it is about the language of instruction, not about cellulose and silicone.
As Aristotle put it,
“For as long as it is not clear in how many senses a term is used, it is possible that the answerer and the questioner are not directing their minds upon the same thing,… [and, therefore] It often happens that a difficulty is found in discussing or arguing a given position because the definition has not been correctly rendered.”
The stuff our books are made of is extremely important because classroom teachers rely instructionally on textbooks for engaging subject matter.
12/11 TAA Webinar: Video Creation for Textbook Authors and Instructors
Videos are increasingly integral to the learning process. As a textbook author, you can increase the value of your book for both students and instructors by creating and publishing videos linked to your content. As an instructor, videos you create to supplement your course can help students review and retain material outside the classroom. Join us Tuesday, December 11 from 1-2 p.m. ET for the TAA webinar, ‘Video Creation for Textbook Authors and Instructors,” where presenter Sasha Vodnik, a computer programming textbook author, will survey free tools for recording and production, as well as popular paid alternatives, and examine the tradeoffs. He’ll also walk through the steps to record video and audio, put it together, and publish it online.
Textbook authors settle lawsuit over Cengage Unlimited
Textbook authors David Knox and Caroline Schacht have settled their lawsuit with Cengage over its Cengage Unlimited subscription service for an undisclosed sum. Under the terms of the agreement, the rights to the authors’ textbook, Choices in Relationships, will revert back to them, and Cengage will receive all rights to the authors’ remaining textbooks, Marriage and the Family, and Understanding Social Problems.
Cengage authors David Knox and Caroline Schacht filed a class action lawsuit against Cengage on May 14, claiming the company’s emphasis on digital distribution, including its new Cengage Unlimited model and expanded digital courseware offerings, violated their publishing agreements, and that the company was refusing to provide information that would allow them to audit their royalty payments.
Purdue global nondisclosure agreement runs roughshod over faculty rights
The American Association of University Professors (AAUP) has released a copy of a four-page non-disclosure agreement that appears to be a condition of employment for Purdue Global employees, including instructional faculty, that states that any work product, including all course materials “or other intellectual property that arises in any part in the course of … employment at Purdue Global, is commissioned and owned by Purdue Global as a work-for-hire and may not be used, duplicated or distributed outside of Purdue Global.”
Why textbook authors should be using critical instruction pedagogy
You are seated at a table covered with a thousand scrambled puzzle pieces. Your task is to assemble the pieces. But there is a catch. You are not shown a picture of the assembled puzzle. You are not given any instructions that might help you to assemble the pieces into a critically understandable coherent whole. How would you proceed?