Leveraging our authoring experience in electronic media

new ideasThe publishing industry is quickly evolving, and with it, the role of an author is changing as well. Where once instructional and academic material was destined mainly for a printed book or journal article, today the landscape looks very different, with electronic media options continually growing. But while these changes can be disorienting for experienced and new authors alike, the new world of electronic media offers many new opportunities for people with specialized knowledge, strong communication skills, and the ability to meet deadlines. Whether you want to supplement existing written work or work in a new medium altogether, the opportunities are exciting – and perhaps the best part is that you don’t need an acquisitions editor to get started! [Read more…]

Creating videos: What should make the cut?

Video directorWe’ve all seen some excellent videos (and some really awful ones) for instructional purposes. It’s no secret that video is a powerful medium for learning, but as with any technology, it should be used strategically, and done in a way that enhances the learning process.

During his presentation on “Video Creation for Textbook Authors & Instructors” at the Textbook & Academic Authoring Conference in Santa Fe, Sasha Vodnik, author of video courses with lynda.com (aka LinkedIn Learning), shared his tips on what to include (and what to avoid) in your instructional videos. [Read more…]

How-to: Video creation for textbook authors and instructors

Video creation for textbook authors and instructorsVideos are increasingly integral to the learning process. As a textbook author, you can increase the value of your book for both students and instructors by creating and publishing videos linked to your content. And as an instructor, videos you create to supplement your course can help students review and retain material outside the classroom.

You can get started making your own videos with nothing more than a modern computer. Using functionality that’s built into both Windows 10 and macOS, you can create a screen capture video and narrate along with it. [Read more…]

The most useful textbook & academic posts of the week: April 6, 2018

"Of course, I tried to surround myself with other people like me whose dream of writing was a constant burden...." ~Gerald OlsonGerald Olson once said, “Of course, I tried to surround myself with other people like me whose dream of writing was a constant burden….” Our collection of articles this week identify and address some of the burdens associated with academic and textbook writing as well as some opportunities to surround yourself with other authors facing the same.

We begin with articles discussing burdens of racism in scholarly publishing, summarizing your research into a couple of sentences, personal branding, author processing charges for open access publishing, and changes in peer review. We also found suggestions on ways to broaden your audience with video, to access a larger set of figures and images, and an opportunity to browse and download content from SAGE journals during their open access month.

Whatever your burden in writing, we’re glad you are connected with TAA and the authors who share your dream and passion for textbook and academic writing. This week we encourage you to connect more, to identify your challenges, and to find new ways to be successful in your writing efforts. [Read more…]

Video: Join the TAA authoring community

TAA LogoJoin TAA today to gain access to the key resources you need to succeed as a textbook writer and academic author. TAA membership is open to individuals, colleges, universities, organizations and industry professionals.

As a TAA member, you have access to a host of benefits designed to maximize your authoring success, including an online member community, live webinars and more than 100+ presentations on demand, a templates & samples resource library, writing grants, and a print newsletter.

Watch this video to learn more about how TAA can benefit you.