Promote Your Scholarship via Podcasting
TAA webinar 11/6 & 13

Podcasting is becoming an increasingly popular method of sharing content, but many authors don’t know how to get started. Join us Monday, November 6 & 13 from 3-4 p.m. ET for “Promoting Your Scholarship via Podcasting (It’s Easier Than You Think!)”, a two-part webinar series facilitated by book author and podcaster Katie Linder.  You’ll learn about the tools you need to launch a podcast as well as tips and strategies for how to promote your work through this creative medium.

The most useful textbook & academic writing posts of the week: October 13, 2017

As Amy Joy states, “Writing is easy. Writing well is hard work.” While you’re working hard on your writing this week, we’re working hard to keep you informed of current news related to textbook and academic writing. Below you will find articles from the past week on the cost of textbooks, continued efforts to combat counterfeiting, historical research, and censorship issues in academic writing. You will also find writing tips for staying motivated, scientific literature reviews, stylish writing, and advice from Nobel Prize for Literature winners. Continue the discussion in the comments below and this week, write well.

3 ways to illustrate your point in a textbook

According to a 2006 cover story in the APA magazine, Monitor on Psychology, titled “How laughing leads to learning”, well-placed comedy in the learning environment has been shown to reduce tension, boost participation, increase motivation, and help students retain information.

In this article, cartoonist Dan Rosandich shares three ways for effectively incorporating cartoons and illustrations into your next textbook.

Learn how to design a web presence for your book – TAA webinar Part 2 – 10/17

Your book’s website is the only tool that works around the clock to promote your book, but sometimes the web presence provided by a publisher is… underwhelming. Join us Tuesday, October 10 & 17 from 3-4 p.m. ET for “Designing a Web Presence for Your Book (Beyond the Publisher’s Website)”, a two-part webinar series facilitated by book author Katie Linder, you’ll learn how to create a web presence for your book that highlights its key features, bonus materials, purchasing options, and more.

Creating a companion site for your textbook: What to consider

Companion sites can enrich the learning experience for readers by offering valuable features that can’t be shared on a printed page and/or might be too costly to include in an e-book. There are many factors to consider when planning or developing a companion site for your textbook. Janet Salmons, an independent researcher, writer, consultant, and founder of Vision2Lead, offers detailed advice for authors interested in creating companion sites for their textbooks.

E-books, digital rights management, and the first-sale doctrine

There has been much buzz over the last couple of decades about the future of the textbook. Will print books continue to dominate? Will book rentals take a more prominent role? Will the market shift to e-books or to subscription-based access to cloud stored content or to more complex adaptive learning systems? Or will proprietary publishing fade to black as Open Education Resources improve in quality and increase in number?