What happens when a veteran mathematics textbook author and a leading AI scientist exchange ideas on the future of textbook publishing? In anticipation of his namesake keynote at TAA’s 2025 Virtual Textbook & Academic Authoring Conference, Michael Sullivan connected with Gerald Friedland—textbook author and AI Scientist at Amazon AWS—for a thoughtful conversation on artificial intelligence, authorship, and the evolving landscape of academic publishing. Friedland will expand on these ideas in his session, “Artificial Intelligence and the Future of Textbook Publishing: Opportunities and Challenges,” on Friday, June 6, from 9–10 a.m. ET.
AI, Uber-Textbooks, and Knowing Your Own Strengths
By Dave Harris
Is there is a danger that LLMs (or other AI) will create an “uber-textbook” using the work of individual authors, basically stealing the best of all the individual work of scholars for profit, while paying the authors nothing? This question came up in the November 6, 2024 TAA Conversation Circle on royalties, and I wanted to touch on it again, after writing a related piece this past spring.
The previous piece argued (1) that current AI is too limited to do good intellectual work, and, (2) regardless of the capability of AI, that it’s important to take one’s own interests, desires, and personal experience into account because writing and research are personally uplifting positive experiences worth having, even if you’re not necessarily selling your work.
Your Textbook Deserves Recognition: Nominate it for a TAA Textbook Award
You’ve put so much time and passion into your textbook. Now is the time for that work to be recognized by nominating it for one of TAA’s industry-respected awards:
- Most Promising New Textbook Award: this award recognizes promising textbooks and learning materials in their first edition.
- Textbook Excellence Award: this award recognizes excellence in current textbooks and learning materials.
- McGuffey Longevity Award: this award recognizes long-standing textbooks and learning materials that have been in print for at least 15 years.
Larson Texts and Big Ideas Learning Unify Under a Single Brand Identity
Larson Texts and Big Ideas Learning, founded by TAA member and multiple TAA Textbook Award winner Dr. Ron Larson, announced the unification of its two brand identities to Big Ideas Learning, a Larson Texts Company.
Both companies are leaders in K-Higher-Ed math education. According to a September 20, 2024 press release, Larson’s “contribution to mathematics education is monumental. From the publication of his first Calculus textbook in 1978 to the foundation of Big Ideas Learning, his vision has always been to make math accessible and engaging for students.”
A Copyeditor’s Suggestions for Tightening Up Your Prose
By Laura Poole
I’ve been copyediting scholarly nonfiction for many years now, and I have some gentle suggestions to academic writers who would like to tighten up their prose.
These are all suggestions at the phrase level, not the sentence level, to reduce wordiness, impose active voice, and improve flow. There are NOT hard-and-fast rules and should not be done as a knee-jerk reflex. There are times when these suggested edits won’t work or will change the meaning of the phrase; in these cases, don’t do them!
The Importance of Textbooks
By Charles Corbin
Any of us who have served in academia, especially those who are at research intensive universities, are aware of the many anti-text arguments. Numerous hours are spent in tenure, promotion, and salary (merit raise) meetings debating what “counts” as scholarship and what doesn’t. Often textbooks are discounted. In a journal article published in Kinesiology Review in 2022, The Importance of Textbooks in Kinesiology, my coauthors, Hyeonho Yu, Diane L. Gill, and I, offer a historical perspective on the role of textbooks in physical education and kinesiology. The historical perspective provides a base for the discussion of topics related to the value of textbooks in our field and more broadly in all fields.