Mark your calendars, the Textbook & Academic Authors Association’s 29th Annual Conference is fast approaching. Don’t miss out on this valuable two-day writing conference where you will gain inspiration for your writing projects, network with veteran authors, and learn strategies to help increase your publishing success. The conference program is ambitious, offering a wide variety of session topics for both veteran and novice authors. Register soon to take advantage of early registration rates.
The most useful textbook & academic writing posts of the week: January 8, 2016
The holidays are over and it’s time to get back into the swing of work, writing, and finding balance. Did…
How to successfully incorporate text, pictures and audio into your learning materials
Incorporating multimedia resources into learning materials is now standard practice, but according to Laura Frost, Director of the Whitaker Center for STEM Education and chemistry professor at Florida Gulf Coast University, it is important that educators incorporate text, pictures, and audio in ways that will be most useful for learners. Frost is also author of the textbook General, Organic, and Biological Chemistry 2e (Pearson).
Accessibility at the tipping point: Opportunities for authors
In October 2012, The Academic Author ran an article entitled “How to make your e-textbook more accessible to students with disabilities”. Since then, demand for accessible materials has continued to grow. This article will briefly recap the need for accessible materials, describe the progress (and sometimes lack thereof) in addressing that need, and examine the opportunities and challenges this represents for authors.
2016 TAA Textbook Award nominations deadline is December 1
Gain recognition with your fellow authors and within the textbook publishing industry by nominating your textbook for a 2016 TAA Textbook Award. The nominations deadline for the 2016 Textbook Excellence Award (“Texty”), McGuffey Longevity Award (“McGuffey”) and Most Promising New Textbook Award is December 1.
[Infographic] TAA announces results of 2015 Textbook Author Survey
A survey of 403 textbook authors by the Text and Academic Authors Association (TAA) and digital book pioneer and industry expert June Jamrich Parsons has found that most have the same royalty rates for digital and print. Only 6 percent of respondents reported higher royalty rates for digital versions. This infographic illustrates the key findings of the survey.