Q&A: You’ve reached your maximum number of textbook pages, but lack content. Now what?

Q: “I am writing a book under contract and my chapters have been running so long I have already written the maximum number of pages negotiated with my publisher, yet have only fulfilled half the overall content promised. How should I approach this with the publisher? Should I renegotiate the overall content covered in the book or engage in some major editing?”

A: Mary Ellen Lepionka, author of Writing & Developing Your College Textbook:

“I suggest first clarifying if the publisher’s contract is referring to book pages or manuscript pages. You can usually figure 2.5 double- spaced manuscript pages per book page for a book with around 500 words per page, which is standard for an 8 X 10 trim size, which is standard for a textbook. For a 14- to 16-chapter textbook, no chapter should exceed 40 book pages in length.

Q&A: You’ve reached your maximum number of textbook pages, but lack content. Now what? Read More

Q&A: Tips on copyrighting your completed textbook

Q: “I have recently completed a textbook, and am searching for a publisher. Should I have the book copyrighted?”

A: Mary Ellen Lepionka, author of Writing & Developing Your College Textbook: A Comprehensive Guide:

“You can, or the publisher can do that for you in your name. The publisher typically pays the fee and sends two finished copies to the Library of Congress when the book is out. Request that the publisher register the copyright in your name, which is normal unless you have permanently assigned copyright to the publisher. My understanding is that in signing the publishing contract you do assign exclusive copyright use to the publisher (hopefully for a specified time rather than indefinitely), after which rights can revert to the author. However, an original work is ultimately, automatically, the property of its author or creator, which is a separate function from granting rights.

Q&A: Tips on copyrighting your completed textbook Read More

Q&A: What are some of the rewards of textbook writing?

Q: “What are some of the rewards of textbook writing?”

A: Erin C. Amerman, author of Exploring Anatomy & Physiology in the Laboratory, 1e (2010):

“Authoring a textbook from scratch is, naturally, an incredibly laborious process. It means often working 80-hour work weeks, giving up weekends, and facing occasional scathing comments from one’s peers. For me, it also meant that my daughter’s first intelligible sentence was, ‘Mommy, work, book.’ Without a doubt, textbook authoring demands sacrifices. Given all of this, one may wonder why anyone ever bothers to undertake such a massive task. The answer lies in the many rewards of textbook writing. In my opinion, the biggest such reward is the ability to create something brand new, something that will enhance the learning experience of students and make a positive impact on their education. As professors, we all have the opportunity to touch our students’ lives, but textbook authoring offers one the opportunity to do this on a much grander scale.”

Q&A: What are some of the rewards of textbook writing? Read More

Q&A: Author’s questionnaire–What it is and what you need to know

Q: “What is an “author’s questionnaire’?”

A: Mary Ellen Lepionka, author of Writing and Developing Your College Textbook: A Comprehensive Guide:

“An Author’s Questionnaire usually comes from the marketing department to develop leads for reviewers of, contributors to, and especially adopters of your text. I suggest filling it in as completely as possible to make your contacts, colleagues, affiliations, and achievements known to the people who will attempt to market and sell your title. Also include any press–news articles about you (and keep sending them). List your upcoming opportunities to promote your book, such as guest lectures, keynote addresses, interviews in the broadcast media, academic conventions, teleseminars or webinars, etc.

Q&A: Author’s questionnaire–What it is and what you need to know Read More

Q&A: How to research content for your textbook

Q: “How do you go about researching content for your textbook?”

A: Janet Belsky, author of Experiencing the Lifespan, 2e (2009):

“I go to a library database where I can get every single article on the topic I’m writing about in every journal in my field. If I am updating a book, I will only look for articles that were published from the time of the last edition to the present. This strategy gets me about 100 or 200 new articles for each chapter. I do a cursory look at everything, but I won’t need to read all of those articles.

Q&A: How to research content for your textbook Read More