Join us 1/27 for TAA webinar on blogging for academics

You’re an academic, busy with research and teaching. You don’t have time to blog! Wrong. Not only can you blog, you can use your blog to get your work before a much wider audience and to lead an ongoing conversation about your topic. Join us Wednesday, January 27 from 4-5 p.m. ET for the TAA webinar, “Blogging for Academics: A Journalist Turned Academic Offers Tips, Techniques, Inspiration and a Few Warnings”, presented by Mark Leccese, author of The Elements of Blogging: Expanding the Conversation of Journalism. Register

How to build an academic brand online

If you Google your own name, are you happy with what the search results show about you and your work? If not, you may want to take steps to improve your online presence to better reflect your academic brand, which articulates your unique expertise and affects the way you are perceived both online and in the real world.

In a recent TAA webinar entitled, “Designing Your Online Presence to Communicate Your Academic Brand,” veteran higher ed blogger Lee Skallerup Bessette and academic branding coach Paula Thompson, both of Academic Coaching & Writing discussed ways to create or enhance your online presence to promote yourself and your work.

Join us 9/24 for the TAA Webinar: ‘Designing Your Online Presence to Communicate Your Academic Brand’

Increasingly, PhD students and junior scholars are creating an online presence to promote themselves and their work. Academics are also designing an online presence to assist in their transition to a career outside of academia or a different academic path within the university. But, there are so many platforms to choose from. How do you evaluate which ones to use, given the number and variety of options? Join us Thursday, September 24 from 3-4 p.m. ET for “Designing Your Online Presence to Communicate Your Academic Brand”, presented by Lee Skallerup Bessette, a Blogger and Social Media Advisor, and Paula Thompson, an Academic Coach, both from Academic Coaching & Writing, for an introduction to the most popular platforms and tools to help you decide which ones might be right for you.<

The most useful textbook & academic writing posts of the week: August 7, 2015

Summer is coming to a close. Maybe you are even already back in session. Were you able to meet your summer writing goals? What would you have done differently? Now is the time to make note of what worked well and what didn’t work so well. Keep this on hand so you have a better plan in place or a better understanding of how you work so that you can (if need be) accomplish more next summer. You may not feel you need to accomplish more, but you may feel that you need to work more efficiently.

5 Must-use social media tools for academics

You know the old adage “work smarter, not harder”? That’s exactly what the following tools will help you do when it comes to sharing, creating, and scheduling messages for your social media platforms. While there are hundreds, if not thousands of tools available on the web, the five listed below—ones I actually use frequently and love—are user-friendly and excellent resources for you as an academic using social media. Did I mention that these tools will also help save you time?! So get creating, get sharing, and get social with these five must-use social media tools:

Select 2015 TAA Conference presentations now available on demand

Select presentations from TAA’s 2015 TAA Conference in San Antonio, TX are now available on demand. Access to these presentations is free for all TAA members. Learn how to jump-start your academic writing, reach your productivity peak, publish a disciplinarily education paper, make your textbook more memorable to your audience, design and author better assessment exercises, be an effective collaborator, write a non-fiction book proposal, and more! Visit TAA’s library of Presentations on Demand