Most useful textbook and academic posts of the week: August 7, 2020

“Don’t stop when you’re tired. Stop when you’re done.” ~David GogginsTextbook and academic writing is hard work. It’s a tiring endeavor. It stretches the individual and the discipline with each new publication. To be successful, though, we need to consider the words of David Goggins who said, “Don’t stop when you’re tired. Stop when you’re done.”

Whether you are starting a literature review, attempting to describe theoretical, conceptual, or analytical frameworks, editing a book, or simply editing your work for your reader, our collection of articles this week has some advice to keep you moving forward in your efforts to reach your goal. We have also included articles on promoting research through social media, entrepreneurial pursuits, Journal Impact Factors, the pandemic’s impact on open access, and how working from home has affected US publishing.

Whatever your current role and goal as an academic author, no matter how tired you may be in the process, move forward this week. And don’t stop until you’re done. Happy writing! [Read more…]

Navigating “permanent whitewater”

permanent whitewaterI was listening to a podcast series by the National Association of Independent Schools called the Trustee Table (I highly recommend it by the way).  A guest on one episode used the term “permanent whitewater” in regard to what he was experiencing in his field.

The phrase has really stuck with me since I heard it. It applies in so many ways to so many aspects of what we are all experiencing. [Read more…]

Writer’s bane: 9 Suggestions for marketing and public relations

You are your own brandMany of us writers cringe at the marketing and public relations steps needed to publicize our books and writings. (“I want to use my time for writing!”) But as we know, PR is an ever-increasing necessity for sales, speaking engagements, presentations, promotions, and notches on our vitae. The following suggestions, hopefully not too onerous, may be ones you’ve thought of, are enacting now, or would like to incorporate into your writing and writing-PR activities.

[Read more…]

Most useful textbook and academic posts of the week: November 15, 2019

Stressed and chewing a pencilToday marks the halfway point in Academic Writing Month (AcWriMo) 2019. Most academics are also about a month away from the end of the semester and a holiday break. For Americans, we’re less than two weeks from the Thanksgiving holiday and everyone is a month and a half from a new decade.

There’s no question that this time of year brings with it a heightened sense of stress, urgency, and emotions associated with perceived “endings” and “new beginnings”. Our collection of articles from around the web this week covers many of the things academics face in their writing efforts and ways to promote success and satisfaction in the process. [Read more…]

8 Reasons to get started with social media

social networksEngaging in social media can be an effective strategy for authors to share details about their work and build relationships with their readers. However, many authors feel overwhelmed by the range of social media platforms available and may not know how to get started. During the 2018 Textbook & Academic Authoring Conference, Katie Linder shared ideas for those “Getting Started with Social Media”.

More important than the platform you use, the content you post, or even the technical “how tos” of working with social media, however, are the goals you have for being on social media, Linder says. To help you identify your goals for using social media, consider these eight common goals Linder shared during the session. [Read more…]

Most useful textbook and academic posts of the week: May 24, 2019

"Your intuition knows what to write, so get out of the way." ~Ray BradburyThis week’s collection of articles from around the web includes a variety of topics important to authors. We begin the collection with concepts of semantic gravity, using visuals, and personal safety. We then discuss PhD requirements for publishing and the process in New Zealand. Next we explore the use of social media for improving citations or sharing conference material. Finally we explore some of the changing landscape in academic publishing.

As you write this week, be true to yourself and your ideas. As once noted by Ray Bradbury, “Your intuition knows what to write, so get out of the way.” Happy writing! [Read more…]

Podcasting for academic authors: A ‘brand’ new experience

Academic authors do what we can to take charge of defining the perception of ourselves and our own work among our professional circle and potential future associates. We know that just leaving it to others to define us may send the wrong message—or worse, it may go nowhere at all. This process of professional branding can involve a lot of different strategies, but the one I’ll focus on now is podcasting.

Podcasting is simply distributing digital audio files widely over the internet. It’s been around for decades, but only recently has caught a wind and is steadily becoming a mainstream source of news and entertainment. Podcasts are most often consumed on mobile devices, which allow listeners to enjoy their favorite episodes while they commute, walk the dog, or mow the lawn. [Read more…]

Most useful textbook and academic posts of the week: February 15, 2019

"Writing is a continuous discovery – a learning process." ~Amae DechavezThis week’s collection of articles from around the web starts with ways to develop the habit of writing and to get creative with your thesis or dissertation. Our next set of articles offer different writing styles including tiny texts, the uneven U paragraph structure, and a tour of Roald Dahl’s “writing hut”. We close with articles focused on social media-based digital portraits of academics, valuing all of your time, and continued discussion of open access publishing.

As Amae Dechavez once said, “Writing is a continuous discovery – a learning process.” This week, we encourage you to discover new information, new habits, and new ideas. Happy writing! [Read more…]

The most useful textbook & academic posts of the week: April 13, 2018

"If writing is your passion, write and don’t let anyone else convince you otherwise. You don’t need to quit your day job to do it. Create a realistic schedule and stick with it." ~Bindu AdaiThis week we begin with tips for academic book authors, insight into publishing an open access book, discussions on indexes, and the humbling experience of reviewing a copyeditor’s work on your manuscript. We then found insight into developing the narrative of a tenure dossier, social media concerns for academics and writers, issues of authorship abuse, the impact of article recommendation features, and the value of a master’s degree in Publishing. Finally, there were several industry news articles of note including a student’s perspective on Cengage’s efforts to promote Cengage Unlimited to professors, a win for publishers in a textbook counterfeiting suit, a new collaboration between VitalSource and McGraw-Hill, and changes in Top Hat’s OER Marketplace.

Bindu Adai said, “If writing is your passion, write and don’t let anyone else convince you otherwise. You don’t need to quit your day job to do it. Create a realistic schedule and stick with it.” As you head into a new week of writing, be encouraged by the other authors in and around TAA who share your passion for writing so that you may find greater success. [Read more…]

Can writers be social online?

Can writers be social online?Social media or social web? I posed that question last year in a guest blog for the British site, Discover Society. Given recent scandals involving hacking and profile misuse on commercial social media sites, I’d like to revisit this question as it pertains to academic and textbook authors. To what extent should we post original writings on social media sites?

First, let’s distinguish between social media and social webSocial media can be defined as: “commercially-owned online platforms or applications that allow for interactions between users who can create, archive and retrieve user-generated content. [Read more…]