Publishers are increasingly expecting authors to blog in connection with their books. These blogs can be a highly effective marketing tool—if you can successfully attract readers. In order for your blog to thrive, you need large numbers of engaged readers who follow, comment on, and repost your content, which means you need to know how to maximize your traffic.
Contract considerations when switching from contributing textbook author to lead author
Q: If an author is transitioning from a contributing author role to the role of a lead author, do they have to accept the same contract conditions/stipulations that were negotiated by the original authors?
A: Michael Lennie, Attorney and Literary Agent, Lennie Literary Agency & Author’s Attorney:
“I see at least a couple of meanings to your use of the term ‘a contributing author’, each of which results in a different answer. If you have been ‘contributing’ only to certain elements (e.g., chapter summaries, or a particular supplement to the main text), but not to the overall book, you may have entered into what is designated a “work-made-for-hire” (‘WMFH’) agreement with your publisher. A WMFH agreement requires the agreement be in writing clearly stating that it is in fact a ‘work-made-for-hire’ agreement. A WMFH agreement is quite different from an author/publisher agreement (ah, but that’s another tale).
6 Tips for a productive summer break
Summer vacation can be a great time for academic writers to get ahead on their writing projects, but all too…
E-Yikes! The challenges of publishing in e-journals
There’s much to be said for e-journals. They save trees. Vast collections can be saved on a hard or flash drive, or on our newest shelf, the Cloud. Any of them can be read on an iPad or Kindle or a computer screen. Shipping costs are nil. Searching is incredibly easy. Entire libraries are accessible on line. An individual article can be purchased without a year’s subscription.
But e-journals have a couple of serious downsides: cost of publication and access, and journal issue preservation.
How I work the 12 steps of Publish & Flourish: An interview with Tara Gray
Tara Gray, Ph.D. is an associate professor of Criminal Justice and founding director of the Teaching Academy at New Mexico State University. She has published more than 30 articles and three books including Publish & Flourish: Become a Prolific Scholar.
Here Gray discusses how she incorporates her 12 steps to Publish & Flourish into her own writing process.
How to reach out to potential textbook publishers
Q: “I am interested in researching the types of textbooks that currently exist regarding preparing a student for a job…
