The 2019 textbook report

As we near the end of the decade, textbook authors face a myriad of changes in industry structure and public perception reflected and fueled by the headlines in the news. In her annual textbook report, veteran author June Jamrich Parsons shared some of those headlines and the details behind them with attendees at her 2019 conference session in Philadelphia, PA.

Below is a summary of her presentation, including key takeaways about industry profitability, textbook prices, publishing formats, and instructor perceptions.

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Top 5 tips for creating and maintaining a successful coauthoring relationship

Frank Carrano and Timothy Henry have coauthored two editions each of computer science textbooks Data Abstractions & Problem Solving with Walls And Mirrors C++ and Data Structures and Abstractions with JAVA. Here they detail their top five tips for maintaining a successful coauthoring relationship.

1) Have a Coauthoring Contract or Agreement

When you and your coauthor decided to work together, you may have been long-time friends and coworkers, you may have been connected by your publisher, or you may have met at a conference. However the relationship was established, it is important to have your writing relationship clearly stated in a contract. A coauthoring contractual agreement should specify royalty splits, writing responsibilities, and future edition commitments. If you have not worked together previously, you may want to consider a work-for-hire arrangement to test your ability to collaborate. This can reduce the risk to future editions. Another option is to add the coauthor for the current edition only. That is, amend your contract for one edition at a time.

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Featured Member Julie Peterson Combs – Embracing an imperfect writing practice: Ebb and flow, organization & persistence

Julie Peterson Combs is a Professor of Educational Leadership and Director of the Doctoral Program in Educational Leadership at Sam Houston State University. In addition to maintaining an active research agenda, she has written over 84 journal articles, seven book chapters, and co-authored four books including The Trust Factor: Strategies for School Leaders (Routledge).

Here Julie talks about the evolution of her writing practice and how ebb and flow and persistence can win the day.

TAA: With two decades of academic writing experience, how has your writing practice evolved and what have you learned?

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Preparing for ripples, waves, and tsunamis in textbook and academic publishing

Kevin PattonRecently, we’ve seen shifts from print to digital, the rise of open educational resources and open-access journals, the consolidation of large publishers into mega-publishers, fundamental changes in how authors are compensated, and other significant changes to the nature of authoring. As we wait to see which of the ripples coming over the horizon dissipate and which become large—perhaps overwhelming—waves, what can we authors do to remain afloat?

Three main strategies can help academic and textbook authors continue to succeed as changes in textbooks, journals, or scholarly publications come along: vigilance, honing core skills, and agility.

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