2/24 TAA Webinar: The Future of Textbooks

Join Eirik Wahlstrøm, Ingrid Skrede, and Harald Manheim from Ludenso on Thursday, February 24 from 102 p.m. ET for the TAA webinar, The Future of Textbooks, to learn what AR is and how it can be used in the existing and future print textbooks to better illustrate complex concepts and spark curiosity. In the webinar, you will get a live demo of the technology, insights into the research findings from the initial tests of using AR in classrooms in the Nordics, as well as a step-wise guide into how you as an author easily can bring your books to life.

Member Spotlight: Kim Mogilevsky

TAA Member Kim Mogilevsky is the CEO of Analytic Orange, Inc. and a textbook author in the social studies discipline. Her most recent publication is Florida History Makers: Myself, My School, My Community. She is currently working on more Florida History Makers social studies textbooks for grades 1-5.

Member Spotlight: Derek Crews

TAA Member Derek Crews is an Associate Professor of Management at and a textbook and academic author in the Human Resources discipline. His most recent publication is Mastering Human Resource Management, Version 1.0, published by FlatWorld. He is currently working on a new textbook with FlatWorld, Principles of Talent Development.

12/9 TAA Webinar – How to Hook Your Audience

In the era of “fake news,” it is critical that research be translated and published as widely and accurately as possible. Among many journalists, however, academics are notorious for their caveats, sub-clauses, and unwillingness to tell a good story. Research experts often find it challenging to engage non-specialist audiences in ways that preserve the rigor and credibility of their work.

Join us Thursday, December 9 from 1-2 p.m. ET for the TAA webinar, “How to Hook Your Audience”, presented by Erica Machulak, PhD., founder of Hikma Strategies. Erica will offer a framework and actionable strategies to write research narratives that inform and engage non-specialist audiences.