Featured Member Kevin Patton – Embracing change in an evolving textbook industry

Kevin Patton, the author of 10 anatomy and physiology textbooks or manuals in over 40 editions, shares his views and strategies on how to adapt and remain relevant and successful in the fast evolving textbook industry.

TAA: At this stage in your writing career, where do your developmental interests lie in terms of your current text projects?

Join us in San Antonio for TAA’s 29th Annual Textbook & Academic Authoring Conference!

Mark your calendars, the Textbook & Academic Authors Association’s 29th Annual Conference is fast approaching. Don’t miss out on this valuable two-day writing conference where you will gain inspiration for your writing projects, network with veteran authors, and learn strategies to help increase your publishing success. The conference program is ambitious, offering a wide variety of session topics for both veteran and novice authors. Register soon to take advantage of early registration rates.

Featured Member Kathleen King – Motivation, marketing & the ‘easy fix’

Kathleen P. King, professor of Adult and Higher Education at the University of South Florida in Tampa, is an award winning author of 30 books, most recently 147 Tips for Emerging Scholars and The Professor’s Guide to Taming Technology, and more than 175 journal articles and research papers. She is known for her sessions and innovative topics and is a popular international keynote and conference speaker, mentor, and professor. King’s areas of research include instructional technology, faculty development, and mentoring. Here King shares what motivates her to write, tips on marketing your works, and the ‘easy fix’:

Featured Member Robert Christopherson – Textbook author shares how to maintain enthusiasm, organize production process

Robert W. Christopherson is Professor Emeritus of Geography at American River College (1970-2000). He is the author of the leading physical geography texts in the U.S. and Canada all published by Pearson Prentice Hall. He and his nature photographer wife Bobbe have completed twelve expeditions to the Arctic and Antarctic regions since 2003, gathering information and photos for his books, Geosystems, 9/e, Elemental Geosystems, 8/e, Geosystems Canadian Edition, 4/e, and Applied Physical Geography, 9/e.