5 Ways to visualize your academic research

5 Ways to Visualize Your Academic ResearchData visualization is the placement of facts and figures in an illustrative design. This can include any form of multimedia such as videos, maps, charts and diagrams, for example. Adding elements of data visualization to academic research is an effective method because 65% of the human population are visual learners, according to the Social Science Research Network. This means their brains are more likely to absorb and retain information that is presented in a graphic format.

Imagery is simple, quick and digestible to process, whereas the majority of attention spans take in just 28% of words on a page, as reported by the Nielsen Norman Group. So because most people need complex material to be broken down into more accessible pictures and patterns, data visualization is essential for securing the readers’ interest and enhancing their retention.

You can integrate data visualization into your own academic research with these creative and interactive techniques for a reader experience that stimulates, informs, and compels your target audience. [Read more…]