With membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of 35 new TAA members who joined us in March 2020.
Full results of TAA’s 2020 Textbook Contracts & Royalties Survey now available
In a recent survey conducted by the Textbook & Academic Authors Association (TAA), 27% of respondents reported that their 2019 royalties were 25% or more lower than in recent years. Only 8% reported that their royalties were 25% or more higher than in recent years.
One survey respondent, who writes in the Business discipline for Cengage and has been authoring textbooks since 1985, said: “Cengage Unlimited has had a significant impact on our royalties. We were told that CU would capture more sales (at a lower price point). It has not happened; we are selling (marginally) fewer units, but at a much lower price point.” The highest royalty rate this respondent had negotiated for both their print and digital textbooks was 20% and the lowest was 15%. They also reported their 2019 royalties were between 10% and 25% lower than recent years.
Access TAA’s 250+ on demand presentations free during COVID-19 pandemic
TAA is committed to its mission of supporting “textbook and academic authors in the creation of top-quality educational and scholarly works that stimulate the love of learning and foster the pursuit of knowledge.” To this end, we want to ensure that all textbook and academic authors have the opportunity to maintain a healthy writing practice every day.
In support of continued growth and development for textbook and academic authors, TAA has opened up the entire library of 250+ on demand presentations for the duration of the COVID-19 pandemic crisis.
Member Spotlight: Margarita Huerta
TAA member Margarita Huerta is an academic faculty, Assistant Professor of Multilingual Education, at University of Nevada, Las Vegas and academic author in the English Learner Education writing discipline.
Her most recent publication is Huerta, M., & Garza, T. (2019). Writing in science: Why, how, and for whom? A systematic literature review of 20 years of intervention research (1996 ¿ 2016). Educational Psychology Review, 31(3), 533-570. doi: 10.1007/s10648-019-09477-1. This is one of six recent publications for her.
2020 TAA Council elections – Cast your vote
Six candidates are running for two open positions on the TAA Council, the association’s governing board. Terms begin July 1, 2020. Council members serve three-year terms.
A link to the ballot was emailed to TAA members on March 16. To be eligible to vote, individuals must be members in good standing. If you are a TAA member and cannot vote electronically, contact Kim Pawlak at Kim.Pawlak@TAAonline.net or (507) 459-1363 to request a paper ballot. The deadline for voting is April 12.
Welcome new members to TAA: February 2020
With membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of 56 new TAA members who joined us in February 2020.