The Importance of Textbooks

By Charles Corbin

Any of us who have served in academia, especially those who are at research intensive universities, are aware of the many anti-text arguments. Numerous hours are spent in tenure, promotion, and salary (merit raise) meetings debating what “counts” as scholarship and what doesn’t. Often textbooks are discounted. In a journal article published in Kinesiology Review in 2022, The Importance of Textbooks in Kinesiology, my coauthors, Hyeonho Yu, Diane L. Gill, and I, offer a historical perspective on the role of textbooks in physical education and kinesiology. The historical perspective provides a base for the discussion of topics related to the value of textbooks in our field and more broadly in all fields.

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2025 TAA Virtual Conference on Textbook & Academic Authoring Call for Proposals Now Open

The TAA Conference Committee invites proposals for its 2025 Textbook & Academic Authoring Conference, which will be held online June 6-7. Presenting at TAA’s 2025 Conference provides an opportunity to share your knowledge, experiences, and ideas with other textbook authors, academic authors, and industry professionals. The theme is “The Future is Now.” We welcome proposals from first-time and veteran presenters! The deadline for submitting a proposal is October 13, 2024.

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TAA Announces 2024 Textbook Award Winners

Fifty-seven textbooks have been awarded 2024 Textbook Awards by the Textbook & Academic Authors Association (TAA). Fourteen textbooks received William Holmes McGuffey Longevity Awards, 25 textbooks received Textbook Excellence Awards, and 18 textbooks received Most Promising New Textbook Awards.

The McGuffey Longevity Award recognizes textbooks and learning materials whose excellence has been demonstrated over time. The Textbook Excellence Award recognizes excellence in current textbooks and learning materials. The Most Promising New Textbook Award recognizes excellence in 1st edition textbooks and learning materials.

The awardees will be recognized during an awards ceremony on Friday, April 26, 2024, at 7:00 pm ET. Register to attend.

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Considering Writing a Textbook? Questions to Ask

By Sierra Pawlak

In her November 9, 2022, TAA webinar, “Textbook Authoring Inspirations, Insights, and Innovations”, award-winning textbook author Jamie Pope shared several questions you should ask yourself before writing a textbook. Those questions include:

  • What’s the book’s primary focus and level?
  • Who’s your target audience?
  • What are your qualifications to author the book?
  • How does it differ from other books on the market?
  • Why would someone adopt it over your competitors?

She used these questions to contrast what went right with her successful textbook, Nutrition for a Changing World, the recipient of a 2020 TAA Textbook Excellence Award, and what went wrong with a creative trade book proposal that was never published.

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10/19 TAA Webinar: Blunders, Bad Ideas, and Bliss: My Experience Writing a Textbook

Are you contemplating writing a textbook? It can be a daunting process but there are many success stories and opportunities to learn from colleagues who have recently published their content.

Please join XanEdu Publishing and Erica Irlbeck, Ed.D, Professor of Agricultural Education and Communications at Texas Tech and author of The Crisis Communication Guide for Agriculture, Food, and Natural Resources, on October 19 from 2-3 p.m. ET for the TAA webinar, “Blunders, Bad Ideas, and Bliss: My Experience Writing a Textbook.”

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Register for 9/15 TAA Webinar: ‘How to Leverage a Textbook or Academic Book to Launch a Consulting Career’

Leveraging a textbook or academic book can be a powerful tool in launching a consulting career. Join us Friday, September 15 from 4-5 p.m. ET for the TAA webinar, “How to Leverage a Textbook or Academic Book to Launch a Consulting Career”. Presenter William Curry, author of three public procurement textbooks, including Contracting for Services in State and Local Government Agencies: Best Practices for Public Procurement (winner of a 2017 Textbook Excellence Award), and founder of a consulting firm that specializes in consulting for state, local, and education entities that wish to implement best practices for public procurement, will share how you can use a textbook or academic book to position yourself as an expert in your field and attract potential clients.

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