Textbook development: 5 Tips for controlling length

You might be informed by your copy editor that your textbook manuscript is too long. Say, for example, your copy editor has returned five of your chapters marked as seriously over length. Instructions say to reduce length by the equivalent of three manuscript pages per chapter. Reading over the manuscript, barring a word here or there, you believe there is simply no way you can cut without destroying the brilliance and integrity of your exposition. You ask if the book can just be made sixteen pages longer. The answer, categorically, is no, because of the cost. What should you do?

Join us 11/18 for the TAA webinar ‘Becoming a Productive Writer: Strategies for Success’

Why does it seem like there’s never enough time to write? One of the key challenges of academic life is balancing the many demands on our time; while writing is generally key to professional success, finding time to write is consistently challenging. Most academics realize that they need to protect their writing time but still struggle to do so. Rather than seeing not-writing as a simple failure, it can be helpful to see it as a reflection of the inherent difficulties of writing and time management.

Join us Friday, November 18 from 12-1 p.m. ET for the TAA webinar, “Becoming a Productive Writer: Strategies for Success,” where presenter Rachael Cayley, who blogs at Explorations of Style and tweets at @explorstyle, will discuss how and why academic writing is so hard and look at some strategies for establishing a productive writing practice.

Download a sample of ‘Writing and Developing Your College Textbook’

Writing and crafting a textbook and attending to authoring tasks is a time-consuming, complex—some would say monumental—project, even harrowing at times. The updated and expanded third edition of Writing and Developing Your College Textbook, will guide you through the nuts and bolts of the textbook development process, and provide essential background information on the changing higher education publishing industry, as well as how to choose a publisher, write a textbook proposal, negotiate a publishing contract, and establish good author-publisher relations.

Subscribe to our email list and we’ll send you a 17-page sample of the book. 

5 Things to consider when negotiating your textbook contract audit clause

One of the most important provisions in your textbook publishing contract is the audit clause, which will specify the conditions for how and when you can request and conduct an audit. In the absence of an audit clause, some publishers will still comply with a request to audit, although they are not contractually required to do so.

While the large publishers have calculated and paid royalties to thousands of authors, contract terms can vary, automated royalty systems have limitations, and the accounting teams at publishers are made up of human beings who can make mistakes. If an author wants a better understanding as to the calculation and accuracy of his or her royalties, the best course of action is to request a royalty audit.

9 Questions to help you discover your writing working preferences

It’s hard enough to start, much less continue, our writing, scholarly or otherwise. When we ask ourselves some important questions and act on the answers, we can more easily sneak up on the current project and get started.

The questions and answers are completely between us and us, and we have the best and only answers. Whatever other advice we’ve read or heard, however loudly others swear theirs is the only way, it’s our own answers that matter.

For my own writing and that of the dissertation- and article-producing clients I coach, I’ve found the following questions are the most crucial and tell us what we need to know about our working preferences. Answer the questions below and others that may arise to diagnose your perfect work environment.

Q&A: How to write for student learning vs. faculty content

The following Q&A is based on a TAA webinar presentation by Michael Greer, from the University of Arkansas at Little Rock and Development by Design, entitled, “Bringing Textbooks to Life: Strategies for Improving Student Engagement”.

Q: Laura Frost, Professor of Chemistry and Director of the Whitaker Center for STEM Education at Florida Gulf Coast University:

“One of the problems with producing a textbook that helps the student learn is that the faculty member is the person who is selecting the textbook and the publishers know this. Do you have any suggestions for authors who are interested in writing for student learning vs. faculty content?”