Leveraging our authoring experience in electronic media

new ideasThe publishing industry is quickly evolving, and with it, the role of an author is changing as well. Where once instructional and academic material was destined mainly for a printed book or journal article, today the landscape looks very different, with electronic media options continually growing. But while these changes can be disorienting for experienced and new authors alike, the new world of electronic media offers many new opportunities for people with specialized knowledge, strong communication skills, and the ability to meet deadlines. Whether you want to supplement existing written work or work in a new medium altogether, the opportunities are exciting – and perhaps the best part is that you don’t need an acquisitions editor to get started! [Read more…]

Higher education publishers’ aspirations to become software developers

Expanding upon an article in the September-October 2014 issue of TAA’s print newsletter, The Academic Author, Sean Wakely, Founder and Principal Adviser at Academic Author Advisers, posted an article on his blog that covers the topic of higher education publishers’ aspirations to become software developers.

In his post, Wakely examines publishers’ digital solution to declining print sales and used books and whether publishers are ready to meet the challenges posed by the “digital transition”.

In future posts, Wakely plans to cover publishers’ changing product vision and the acquisitions editor’s evolving role.