Should you publish your dissertation as a journal article or an academic book?

Once the dissertation is accepted, the question of whether to publish journal articles or an academic book is one that faces many new Ph.Ds aiming for faculty positions. When weighing these options, consider what is standard in your discipline, as some fields reward books while others reward journal articles. Your dissertation committee and director are excellent sources of advice on this question.

For most academic jobs where publications count, the stature of the publisher is crucial to the impact your publication will have on your career. Publishing with a university press known for its important titles in your field, will provide a superior impact. But a press that required a subvention on your part would be less valued.

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Q&A: How to go about getting a contract to publish an academic book

Q: “How do you go about getting a contract to publish an academic book? How is the process different from getting a contract for a college-level or K-12 textbook?”

A: Stephen E. Gillen, Attorney, Wood Herron & Evans:

“Textbook contracts vary significantly based on curricular level. The K-12 market works with much higher volumes but is price sensitive (because schools adopt and purchase the books). The college market works on lower volumes but is less price sensitive (because professors adopt but students purchase).

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Q&A: Is it acceptable to submit your proposal to multiple publishers?

Q: “When seeking a new publisher, do I only talk to one acquisitions editor at a time (wait for them to send my materials out for review and either other a contract or not) before sending material out to any other editor, or is it acceptable to send materials out to 2 or 3 at once?”

A: Richard Hull, Former TAA Executive Director:

“Self interest indicates you should send the proposal out to as many publishers as you can, trying to maximize your chances of getting an acceptance. But this may lead to other moral dilemmas: what if you get an early response, accept the offer, and just as you are about to close the deal you get another, better offer?

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Q&A: Hardcover vs. Paperback-Which option is better?

Q: “My publisher has asked if the 5th edition of my book should be published in hard or softcover? The first four editions were all hardcover. Do you know of any reasons to favor one over the other?”

A: Don Collins, the author or co-author of seven school mathematics textbooks, and former Managing Editor of Mathematics at Merrill Publishing:

“The answer to this lies in the royalty agreement. If the agreement is so much for each text sold, then by all means go the paperback route. However, most publishers base their royalty agreements on dollar volume. In this case certainly since paperbacks are cheaper and do not last as long, then more of them will be sold. So one has to consider which is greater: Cheaper price X more volume or Higher price X less volume. The author sort of has to roll the dice. In most case there isn’t a great deal of difference. I don’t think you can go too far wrong either way, but if it were me I would go the paperback route.”

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