While the books I represent generally are for a trade audience, and are available through Barnes & Noble, Amazon and independent bookstores, a number of my authors are academicians, and also have written for more academic audiences. Very often, that is how their book career began. Today, more categories, such as neuroscience, education, learning, botany, history, and more, are crossing over from academic/textbook to trade, as those authors are able to reframe their material or generate a new spin for an alternate receptive audience.
Nominations for the 2021 Textbook Awards now open
Nominations for the 2021 Textbook Excellence Award (“Texty”), McGuffey Longevity Award (“McGuffey”), and Most Promising New Textbook Award, will be open September 1 to November 1.
For more than 20 years, TAA has supported textbook and academic authors through these highly-recognized awards, given annually to emerging and veteran published authors in eight subject categories.
Reflecting diversity, equity, and inclusion in our publications
I’ll never forget that encounter I had with Kathy a number of years ago. Kathy and I are friends now, but I’d never met her before that moment when she introduced herself at our annual anatomy and physiology (A&P) teaching conference. She asked if I had a moment to chat about how illustrations are chosen for textbooks. As you can imagine, I love talking about the process of creating textbooks, so we stepped aside for a quick chat.
It turns out that she was chatting up as many A&P textbook authors as she could, including a few other TAA members, with a question that stemmed from her interest in diversity issues. Kathy wanted to know about the illustration process because she wanted to know why women and other groups were underrepresented.
Welcome new members to TAA: August 2020
With membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of 16 new TAA members who joined us in August 2020.
Most useful textbook and academic posts of the week: September 4, 2020
Samuel Johnson once said, “The greatest part of a writer’s time is spent in reading, in order to write; a man will turn over half a library to make one book.” Our collection of articles from around the web are ones worth reading, beginning with a typology of books you may want to read to improve your writing craft.
Next, we have content on FAIR data principles for promoting open research data, ways to deal with writing tasks in college, and methods of addressing life’s challenges that may be affecting your writing practice. Finally, we explore qualitative research in a digital world, dealing with rejection, defeating self-doubt, and the function of academic book publishers.
Dragging your dissertation feet?
Is your dissertation dragging you down? Are you dragging your feet, your manuscript in sorry tow behind you like an annoying younger brother? Are you doing the impossible already—on campus or online, like many other graduate students juggling family, work, and school? Your academic struggles are intensified by the stresses of such multiple responsibilities and, possibly, loss of your long-range picture.
From what I’ve learned and observed as a longtime coach of graduate students and writer of creative projects, here I address some issues that can trip you up. And I share some steadying remedies so you handle your dissertation and other creative projects with less dragging and more speed and even enthusiasm.