With membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of 16 new TAA members who joined us in November 2021.
Member Spotlight: Charles (Chuck) B. Corbin
TAA Member Charles (Chuck) B Corbin is a Professor Emeritus, Arizona State University, College of Health Solutions and a textbook author writing in the disciplines of education, physical fitness, and health. His most recent publication is Concepts of Fitness and Wellness: A Comprehensive Lifestyle Approach.
Share a recent accomplishment.
In 2022 Corbin’s Concepts of Fitness and Wellness (McGraw-Hill) was published. With this 13th edition of the book, Chuck Corbin’s name was added to the title.
12/9 TAA Webinar – How to Hook Your Audience
In the era of “fake news,” it is critical that research be translated and published as widely and accurately as possible. Among many journalists, however, academics are notorious for their caveats, sub-clauses, and unwillingness to tell a good story. Research experts often find it challenging to engage non-specialist audiences in ways that preserve the rigor and credibility of their work.
Join us Thursday, December 9 from 1-2 p.m. ET for the TAA webinar, “How to Hook Your Audience”, presented by Erica Machulak, PhD., founder of Hikma Strategies. Erica will offer a framework and actionable strategies to write research narratives that inform and engage non-specialist audiences.
Welcome new members to TAA: October 2021
With membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of 51 new TAA members who joined us in October 2021.
Member Spotlight: Judi L Nath
TAA Member Judi L Nath is a Professor Emerita, Biology & Health Sciences and a textbook author writing in the disciplines of biology, anatomy & physiology, medical terminology, pathophysiology. Her most recent publications are Fundamentals of Anatomy & Physiology, 11e (textbook); Digesting Foods and Fads; and Sins Against Science: How Misinformation Affects Our Lives and Laws.
What are you currently working on?
I just had 2 new “academic trade books” publish: Digesting Foods and Fads and Sins Against Science: How Misinformation Affects Our Lives and Laws.
On Demand – TAA Webinar on how publishers evaluate book proposals and query letters
The Query Letter and Book Proposal are the go-to means of communicating an author’s ideas to prospective publishers. But how do publishers assess Book Proposals? When they read a Query Letter, how do they evaluate the idea, the author, and the market? In this TAA Webinar, available on demand, Publishing Consultant John Bond examines these common author documents and then uses a publisher’s magnifying glass to look at them through their eyes. By reviewing Query Letters and Book Proposals for the publisher’s wants, the author will be better equipped to create more attractive projects that will secure greater attention and possible publishing contracts. John shares best practices for creating these documents as well as the do’s and don’ts.