4/7 TAA Webinar – Beyond Productivity: How to Build a Joyful Writing Practice

Are you tired of feeling anxious, overwhelmed, or unconfident as a writer? Do you long to recover your love of inquiry and cultivate a joyful relationship with your writing?

Join us Thursday, April 7, 2022, 1-2 p.m. EST, “Beyond Productivity: How to Build a Joyful Writing Practice”, presented by Michelle Boyd of InkWell Academic Writing Retreats. In this one-hour webinar, she will explain why writing is so emotionally taxing, describe how scholars can use social writing to overcome their writing fears. By the end of the session, each scholar will better understand their own barriers and have a step-by-step plan for implementing their personalized social writing strategy.

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3/16 TAA Webinar – Book Marketing and Social Media by Authors: Do’s and Don’ts

John BondPublishers want authors to participate in the marketing and promotion of their new book. But many times authors are novices in publicizing their work. Join us Wednesday, March 16, 2022, 2-3 p.m. EST for “Book Marketing and Social Media by Authors: Do’s and Don’ts” presented by publishing Consultant John Bond, who will examine author marketing and social media efforts done right and done wrong. He will look at best practices for promoting their book, as well as explaining why some efforts are time consuming and produce little results. Real life examples will illustrate how authors can smartly and efficiently work with the publisher to market their work; social media included. An extended question and answer period will follow the presentation.

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Published textbook authors invited to take TAA’s 2022 Textbook Contracts & Royalties Survey

Are you curious what royalty rates other textbook authors are receiving for print and digital books? What about what they’ve been able to negotiate regarding first right of refusal, the sunset clause, or royalties for bulk, wholesale and foreign editions?

If you are a published textbook author, we invite you to participate in TAA’s 2022 Textbook Contract & Royalties Survey, which aims to provide a look into the range of royalties and contract options offered for print and digital textbooks.

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TAA announces 2022 Textbook Award winners

Forty-five textbooks have been awarded 2022 Textbook Awards by the Textbook & Academic Authors Association (TAA). 12 textbooks received William Holmes McGuffey Longevity Awards, 13 textbooks received Textbook Excellence Awards, and 20 textbooks received Most Promising New Textbook Awards.

The McGuffey Longevity Award recognizes textbooks and learning materials whose excellence has been demonstrated over time. The Textbook Excellence Award recognizes excellence in current textbooks and learning materials. The Most Promising New Textbook Award recognizes excellence in 1st edition textbooks and learning materials.

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2/24 TAA Webinar: The Future of Textbooks

Join Eirik Wahlstrøm, Ingrid Skrede, and Harald Manheim from Ludenso on Thursday, February 24 from 102 p.m. ET for the TAA webinar, The Future of Textbooks, to learn what AR is and how it can be used in the existing and future print textbooks to better illustrate complex concepts and spark curiosity. In the webinar, you will get a live demo of the technology, insights into the research findings from the initial tests of using AR in classrooms in the Nordics, as well as a step-wise guide into how you as an author easily can bring your books to life.

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