5/15 TAA Webinar: ‘How to Secure Our Media for Our Book and Brand’

Learn from a veteran of over 1,000 book publicity campaigns — the mistakes to avoid, the myths to debunk, and the proven strategies to execute. Understand what book publicity in 2019 consists of – it is not all about social media, but it cannot be ignored either. Join us Wednesday, May 15 from 11 a.m. – 12 p.m. ET for the TAA webinar, “How to Secure Our Media for Our Book and Brand,” where Brian Feinblum, Chief Marketing Officer, SVP for Finn Partners will sharehow to see yourself as a brand, how to market yourself, and how to recognize where you need support.

Most useful textbook and academic posts of the week: April 12, 2019

This week’s quote – “Plagiarism: Getting in trouble for something you didn’t do.” – comes from an unknown source, but as often seems to be the case, the articles in our collection from around the web seem to have kindly fallen in line with this academic pun.

While our collection doesn’t have anything to do with the true definition of plagiarism, it does have a lot to do with the concept of getting in trouble for something you didn’t do. Specifically, problems or challenges may arise if you don’t check an index properly, if you don’t adequately prepare for a thesis proposal defense, if you don’t accept the dissertation publication requirement, if you don’t follow a traditional research path, if you don’t include your PhD on your CV (or if you do as the article discusses), if you linger in between identities during a career transition, if you don’t properly market yourself for a job, or if you don’t plan your approach attending a large conference.

As you approach your writing efforts this week, challenge yourself to not only look at accomplishing the things on your to-do list, but also examine the things that never made it there – the things that you aren’t doing that may be making your efforts more difficult than they need to be. Happy writing!

Choosing an editor: Making sure you are on the same page

Academic authors often feel confident in their subject matter expertise when writing a book or journal article. Many authors, however, feel less secure about their writing and editing skills. In my twenty-five plus years of experience, this assessment is usually off base. Most academic authors actually have solid skills needed to express themselves and their complex material.

Nonetheless, authors many times want editorial support prior to their submission or while they are writing their work. I have previously written about whether to “Go it alone or with a Guide.” If you have decided to utilize an editor, this post will focus on how you go about choosing one?

How to find a coauthor: What you need, what you want, and where to look

During a recent TAA webinar, “The Joys and Agony of Co-Authoring: Practical and Legal Tips from Two Author-Lawyers”, presented by the award-winning co-authoring team of Karen Morris and Sten Sliger, the pair shared a list of both necessary and desirable traits to look for in a coauthor as well as tips on where to start searching for the people who possess them.

While working with a coauthor has several advantages, like a reduced workload, added expertise and creativity, and a different perspective, the wrong relationship can be a recipe for disaster.

Focus time lets you do the work you’re obligated and committed to do

When I’m coaching and teaching academics, I recommend that they designate and protect four kinds of time: Free, Fixed, Focus, and Flow. Previously in this series, we looked at Free time and Fixed time. In this short article, let’s consider Focus time.

During designated Focus time, you deliberately design your half or full day to maximize what you accomplish from your task and project list. Before the Focus time block begins, you examine your upcoming deadlines, commitments, and progress milestones and then carefully decide what you will Focus on and for about how long.

The Where: Constructing an effective writing environment

Once you know what you need to work on, establishing an environment with the right atmosphere, tools, and resources necessary for completing the project is equally important. In the previous article, we explored the first W – The What: Defining a research project. In this article, we will focus on The Where: Constructing an effective writing environment. This discussion began with a self-reporting of participant writing environments and continued with discussion of ways to improve them.

Q1: How would you describe your current writing environment?