Let’s play a game! After all, who doesn’t love a good game? Already your mind is excited to see what comes next. Eager to learn more. Ready for active participation. Primed to learn.
Isn’t that EXACTLY what you want from your students?
Why textbooks need development and why authors should do their own
Mary Ellen Lepionka, author of Writing and Developing Your College Textbook: A Comprehensive Guide, shares why textbooks need development and why she recommends textbook authors do their own.
3 Novice textbook authors share lessons learned
At a 2017 TAA conference session, entitled “So You Want to Write a Textbook? Lessons Learned and Advice Sought,” moderator Laura Frost, a veteran chemistry textbook author, interviews three novice writers, Brent Blair, Dave Dillon, and Rick Mullins.
Brent Blair is an Associate Professor of Biology at Xavier University in Cincinnati and is writing his first textbook, Environmental Science: Ecology and People, for Oxford University Press. Dave Dillon is counseling faculty and an Associate Professor at Grossmont College and is authoring the second edition of his textbook, Blueprint for Success in College. Rick Mullins is an Associate Professor of Chemistry at Xavier University in Cincinnati and is writing his first textbook, Organic Chemistry: A Learner-Centered Approach, for Pearson Education.
Creative self-help for textbook authors
In her 2017 TAA Conference session, “Creative Self-Help for Textbook Authors”, Mary Ellen Lepionka, co-author of Writing and Developing Your College Textbook, shares practical advice and models a creative problem solving approach that you can customize to create your own useful tools for success in your textbook enterprise. Watch the full presentations on demand.
3 Most important skills a textbook author needs to have
Sean W. Wakely, author of Writing and Developing Your College Textbook: A Comprehensive Guide, shares the three most important skills a textbook author needs to have.
Cengage print materials to include certification seal to fight counterfeiters
Beginning with shipments currently underway to on-campus, off-campus and online retailers, Cengage print products will include a unique certification seal developed by an expert third-party certification company. The seal includes a QR code and one-off indicators that verify the product’s authenticity. Cengage estimates that counterfeit course materials cost the company between $70 million to $100 million annually.