Andre Gide once said, “The most beautiful things are those that madness prompts and reason writes.” As academic authors we balance the creative process of writing (and ideas that may be perceived as madness) with the need to express those ideas through reason and logic. Along the writing journey we have to, therefore, be willing to prompt progress with madness and continue writing with reason. In this week’s collection of articles from around the web, we find advice on both.

Included are mental models for writers, unusual essay writing tips, and completely maddening ideas like planning to rest. These are balanced with practical advice on things like style, tone and grammar, launching a book during a pandemic, and building a credible web presence.