Spotlight on digital technology for textbooks at TAA’s 28th Annual Conference

taa2015conf_logo_lo 2Are you interested in learning how developments in digital technology provide opportunities as well as continually impact the landscape of the textbook publishing world? Join us at TAA’s 28th Annual Textbook & Academic Authoring Conference, where June Jamrich Parsons, digital book pioneer, will provide a Digital Book Report 2015 top-level update on the forces currently shaping the textbook market. [Read more…]

CourseSmart inks deal to bring e-textbooks to Arab world

CourseSmart®, a leading digital content services company and the world’s largest provider of digital course materials, today announced a strategic partnership with Naseej, the leading knowledge solutions provider in the Arab World. This agreement will provide Higher Education Institutions in the region with access to the largest library of eTextbook resources from over 50 publishers. [Read more…]

Digital textbooks and pedagogy: An interview with June Parsons & Dan Oja

Dan Oja and June ParsonsComputer ConceptsDigital book pioneers June Parsons and Dan Oja co-developed the first commercially successful multimedia, interactive digital textbook; one that set the bar for platforms now being developed by educational publishers.

The coauthors began writing and creating educational software for Course Technology in 1992 and between them have authored more than 150 college computer textbooks. They currently have several digital textbooks in print, including the best-selling New Perspectives on Computer Concepts.

Parsons has a doctorate in instructional technology and has taught at the university level for more than 20 years. Oja is an experienced programmer. He developed BookOnPublish, a software tool for assembling and publishing multimedia digital books.

Here Parsons and Oja talk to TAA about digital textbooks and pedagogy: [Read more…]

Will print textbooks become obsolete?

Q: “Are print textbooks likely to become obsolete soon in favor of digital ones?”

A: Elizabeth Boepple, Presenter of the TAA-sponsored workshop on how to prepare camera-ready copy:

“I think this depends on the intended function of the book and the time-critical nature of the content. We’re using electronic books to retain control over frequent updates, include Internet Hyperlinks for recent changes in research, and to easily distribute corrections and revisions. At the moment, I’m preparing an electronic version so that I can include movie clips of screen captures with audio for tutorials. It’s a great medium to eliminate the exorbitant cost of color printing, also. (A lot of great graphical material fits on one CD.) We have also found that we can self-publish more easily and get to press more quickly with electronic versions. On the other hand, marketing is time-consuming when you self publish.” [Read more…]