Reflecting on #TAAConf2019

It’s hard to believe that the 32nd Annual Textbook & Academic Authoring Conference – #TAAConf2019 – has come and gone. If you were with us in Old City, Philadelphia, I’m sure you heard the sentiment expressed more than once – “this might be the best TAA conference yet.”

Having been in attendance for the last five, I can certainly say, for me, that it’s been the best of those. When a day at work hardly feel like work, it’s a good day. Add to that day more than 100 passionate and encouraging colleagues, and it’s a great day! That’s what my two days of “work” this weekend felt like.

For those of you in attendance, please feel free to add your experiences to the comments below. For those of you who weren’t able to join us this year, here’s a little of what you missed at #TAAConf2019.

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Improving your research, writing, and publishing through networking

To many, the word networking is business-speak, a bit like strategic planning, buy-in, thinking outside the box, leverage, or core competencies.

But your network, however big or small, can be the key to improving all aspects of your academic output. It is no coincidence that this blog entry appears the week of the Textbook & Academic Authors Association Annual Conference in Philadelphia. This event, and others like it, offer the best opportunities to make connections and therefore improve your scholarly work.

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5/15 TAA Webinar: ‘How to Secure Our Media for Our Book and Brand’

Learn from a veteran of over 1,000 book publicity campaigns — the mistakes to avoid, the myths to debunk, and the proven strategies to execute. Understand what book publicity in 2019 consists of – it is not all about social media, but it cannot be ignored either. Join us Wednesday, May 15 from 11 a.m. – 12 p.m. ET for the TAA webinar, “How to Secure Our Media for Our Book and Brand,” where Brian Feinblum, Chief Marketing Officer, SVP for Finn Partners will sharehow to see yourself as a brand, how to market yourself, and how to recognize where you need support.

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