Printing is not publishing – what to look for in a publisher relationship

Due to an increase in availability of print-on-demand services that provide lower-cost alternatives for converting a manuscript into a printed and bound product, there is growing confusion among new authors about what constitutes the role of a publisher. Although many publishers and printing companies have symbiotic relationships, publishing companies provide much more than simply printing and binding of a manuscript.

To better understand the role of a publisher, and what authors should look for in a publisher relationship, we reached out to two of TAA’s industry professionals and 2017 conference sponsors: William England of Sentia Publishing and Sean Wakely of FlatWorld. [Read more…]

6 Tips for selecting the right textbook publisher

Selecting the right publisher for your textbook is key to the success of your project, so it’s important to find a good match.

Allen R. Angel, author of A Survey of Mathematics with Applications (9th Edition), and an algebra series, now in its 8th edition, and Patricia Heyman, author of International Cooking: A Culinary Journey (2nd Edition) share the following 6 tips to consider when comparing publishers: [Read more…]