147 Practical Tips for Emerging Scholars: From Publishing to Time Management, Grant Seeking, and Beyond by…
How to maximize the traffic on your blog
Publishers are increasingly expecting authors to blog in connection with their books. These blogs can be a highly effective marketing tool—if you can successfully attract readers. In order for your blog to thrive, you need large numbers of engaged readers who follow, comment on, and repost your content, which means you need to know how to maximize your traffic.
How to create textbook supplements
Chemistry author Karen Timberlake created a website for the seventh edition of her textbook, Chemistry: An Introduction to General, Inorganic…
12 Secrets of a prolific textbook author
If you want to become a more successful and productive author, said Marilyn “Winkie” Fordney, the author of insurance billing…
Negotiating the foreign sales clause in textbook contracts
If authors are not careful when negotiating language related to foreign sales in their book contracts, they can end up earning next to nothing on international sales of their books.
Stephen Gillen, an attorney with Wood Herron & Evans, said that although he cannot provide exact language authors can use to negotiate the foreign sales clause in their contracts without knowledge of the unique facts and circumstances of each case, he suggests authors use the following to start the discussion with their publisher: