How to request and receive feedback on your writing

We shall take it as a given that a good academic work is focused. I have trouble imagining a dissertation writer who wouldn’t agree that their dissertation ought to be focused. But focus doesn’t get enough attention early in the process. Yes, early in the process we are seeking to refine a focus by exploring a range of possibilities. All of these are important reasons not to focus too intently, too early.

But this piece is about feedback and how to get and use feedback effectively; this is about submitting work to professors for feedback. You may have many ideas in your head and you may still be seeking focus, but, when it’s time, you want to submit something that is focused. You can have all the competing ideas that you want rattling around in your head, but what you put down on paper for submission needs to be focused.

Writing workshops provide support for academic authors

Holding writing workshops is an effective way to support, celebrate and teach writing. That’s what Andrew P. Johnson, Ph.D., director of the Center for Literacy and Inclusion at Minnesota State University, Mankato, discovered when he ran a Writer’s Workshop (WW) on campus aimed at professors.

“I’ve looked at a lot of research that demonstrates the best way to teach writing is the process approach. WW is a familiar concept used by many elementary and middle school teachers,” Johnson said. “Many professors who wanted to write had no idea about the process of writing a journal article or book prospectus.”

Negotiating the foreign sales clause in textbook contracts

If authors are not careful when negotiating language related to foreign sales in their book contracts, they can end up earning next to nothing on international sales of their books.

Stephen Gillen, an attorney with Wood Herron & Evans, said that although he cannot provide exact language authors can use to negotiate the foreign sales clause in their contracts without knowledge of the unique facts and circumstances of each case, he suggests authors use the following to start the discussion with their publisher:

Marketing strategies: Reinforce textbook adoptions with promotional calendar

Physical geography author Robert Christopherson recently published a calendar to promote the seventh edition of his award-winning textbook, Geosystems.

The calendar’s two opening pages describe the strengths and new features of the new edition, and list the accompanying student and instructor supplements. The calendar itself features factoids that match physical geography and Earth systems science events, as well as photos for each month depicting physical geography subjects, such as the rapeseed crop in full bloom in northern Scottland; frost-shattered rock in Spitsbergen in the Arctic Ocean; and a birch forest in south-central Norway.

Textbooks-to-trade shift not always easy

The trade book market can be lucrative, so it’s no wonder some textbook authors have their hands dipped into both pots. But how can a textbook author “cross over” to trade? Most literary agents agree that being academically published gives trade book-author wannabes extra credibility, but the question is, does the textbook author have what it takes to write for the trade book market.

Sheryl Fullerton, a literary agent with Sheryl B. Fullerton Associates, said text and academic author experience is important in trade publications, especially if the author is writing on the same subject, but it doesn’t guarantee ready acceptance among publishers. “A trade book has to look like, smell like, and taste like a trade book; it can’t have the pedagogical trappings or the professional jargon that are common to text and academic titles,” she said. “For most academic authors, shifting to writing for a trade audience is challenging.”